Responsibilities

• Social Media Management: Lead content creation for our social media channels. Manage the scheduling and monitoring of all platforms, ensuring engagement and consistent brand messaging.
• Digital Campaigns: Write, build, and schedule email campaigns (e-campaigns) tailored to our varied stakeholder groups, including trade customers, consumers, Willerby Owners Club members, and internal staff.
• Marketing Collateral: Utilise Canva to create high-quality marketing literature and promotional materials that align with our brand guidelines.
• Website Maintenance: Act as a key administrator for our website, using WordPress CMS to ensure content is up-to-date, accurate, and optimised for our visitors.
• Events & Shows: Support the wider marketing and commercial function by assisting with the planning and execution of trade and consumer shows. This may involve some travel to various locations across the UK, including occasional overnight stays.
• General Marketing Support: Contribute to the overall delivery of marketing KPIs, ensuring projects are effective and delivered on time to support the wider strategic marketing plan.
• Admin Support: Support incoming enquiries to Willerby via phone and the marketing inbox - answering queries appropriately or directing them accordingly.

Requirements

• Marketing Experience: Minimum of 1 years’ experience in a fast-paced B2B or B2C marketing role
• A formal marketing qualification is preferable.

Preferred

• A formal marketing qualification is preferable.

Benefits

• Competitive salary and equivalent 25 days annual leave in addition to public holidays
• 4 day compressed working week (Mon to Thu)
• Life assurance
• 6% employer contribution pension
• Private health cover
• Free benefits available to you and family members