Responsibilities

• Support the planning/ execution and optimisation of email marketing campaigns
• Assist with audience segmentation and data management to improve campaign performance
• Maintain CRM and marketing databases, ensuring data accuracy and consistency
• Build and manage targeted contact lists for marketing and outreach campaigns
• Monitor campaign metrics including opens, clicks, registrations and enquiries, producing regular reports
• Support LinkedIn outreach and social media activity to increase event awareness and engagement
• Work closely with the sales team to generate and nurture high-quality leads
• Assist with the promotion of conferences, exhibitions, training programmes and other business initiatives
• Identify opportunities to improve marketing performance through testing and analysis
• Support website updates, campaign administration and marketing projects as required

Requirements

• Strong organisational skills with excellent attention to detail
• Comfortable working with data, spreadsheets and CRM systems
• Good written and verbal communication skills
• Ability to manage multiple projects and deadlines simultaneously
• Strong analytical mindset with an interest in campaign performance and reporting
• Proactive, self-motivated and eager to learn
• Competent user of Microsoft Excel and Microsoft Office applications

Preferred

• Previous experience in a marketing, business development or administrative role is desirable
• Experience with marketing platforms such as HubSpot, Instantly, or similar platforms would be advantageous
• Experience within a B2B environment would be beneficial but not essential

Benefits

• Flexible/Hybrid Working
• Birthday off work (additional holiday)
• Company Pension Scheme
• 22 days holidays plus bank holidays, increasing by 1 day per year of service up to a maximum of 27 days
• Training and development opportunities with clear progression routes
• Social events
• £200 Amazon voucher for Employee of the Quarter
• 1 paid volunteer day per year
• Business expertise paid where applicable
• Free on-site parking
• On-site gym access