Responsibilities

• Content Creation : Craft engaging and impactful copy for emails, brochures, websites and social media that align with our brand and effectively communicate our programme benefits.
• Web Management: Take ownership of programme web pages, ensuring content is accurate, up-to-date, visually engaging, and fully aligned with marketing campaigns.
• Campaign Management: Develop and execute innovative marketing campaigns across multiple channels to drive awareness, engagement, and enrolment.
• Brand Storytelling: Highlight the real-world impact of our programmes through compelling case studies and participant stories.
• Digital Marketing: Collaborate on digital strategies, including SEO, PPC and paid ads, to maximise reach and ROI.
• Data-Driven Insights : Analyse campaign performance and web metrics to refine and improve marketing strategies.
• Collaboration: Work closely with Partnerships, Sales, and Programme teams, as well as external partners, to deliver high-quality marketing materials consistently.

Requirements

• Minimum 3+ years' experience in a marketing role
• Strong copywriting skills with the ability to write clearly, persuasively and with purpose
• A flair for creating eye-catching, on-brand visuals in Adobe and/or Canva
• Experience with digital marketing channels and paid ads
• Experience using a CRM such as Hubspot, Zoho or Salesforce
• Confidence in managing multiple projects in a fast-paced environment
• Strong attention to detail
• Experience with email marketing platforms
• A collaborative, proactive mindset

Preferred

• Knowledge of the education sector is desirable but not essential; what matters most is your ability to learn quickly, understand our audiences and communicate complex ideas clearly.

Benefits

• 🏖️ 28 days' holiday + bank holidays plus an extra day for every year you stay (up to 33) and option to buy up to 5 more days (all pro-rata for part time roles)
• 👶 Enhanced paid family leave (after probation pass) to help new parents and long-term carers
• 🩺 Medical cash plan (after probation pass) making contributions towards everyday health costs such as dental, optical and prescriptions
• 🛡 Life insurance from day one (up to 4x salary) PLUS free wellbeing support with access to 24/7 GP, counselling, medical second opinions, physiotherapy and lifestyle coaching
• 💷 Pension contributions from both of us (after 3 months)
• 💳 Discounts access to different options to help your money go further
• 🎁 Flexible benefits you choose such as extra holiday, healthcare, bikes, gym, electric cars & Give As You Earn (after probation pass)
• 🧠 Learn & grow with us we invest in your development with ongoing learning, training and career growth opportunities
• 🤝 Volunteer days 3 paid volunteer days each year, with two dedicated to education