Marketing Executive

Bradford, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 1 month ago

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Job Summary

Own local campaign execution and resource coordination across not-for-profit housing marketing, including campaign logistics, paid media planning support, and content toolkits for consistency across sites.

  • Campaign Delivery: coordinate online and offline campaigns for housing contexts.
  • Paid Advertising: help book media, brief designs, and liaise with publishers and suppliers.
  • Content & Listings: build toolkits and keep listings and internal records up to date.

Job Description

Responsibilities
  • Support Campaign Delivery: Support the Marketing Manager in coordinating and delivering online and offline campaign activity across rented housing and extra care.
  • Deliver Paid Advertising: Help identify priority locations, book media through external agencies, brief artwork to Design and liaise with publishers and suppliers.
  • Manage Marketing Content: Develop and maintain toolkits, guidance, intranet content and promotional items that support consistent, effective local marketing activity.
  • Maintain Listings: Keep third-party directory listings accurate and up to date, alongside supporting updates to marketing information on internal records.
  • Coordinate Requests: Manage the marketing inbox, respond to queries professionally and maintain mailing and suppression lists in line with agreed processes.
  • Build Relationships: Work closely with internal teams, external agencies, Housing Operations, the Customer Centre and wider Comms and Marketing colleagues to deliver activity effectively.
Requirements
  • Creative Thinker: You have a keen eye for design, excellent attention to detail and strong copywriting and proofreading skills.
  • Marketing Experience: You have experience supporting marketing campaigns, media planning, advertising, print production and digital marketing activity.
  • Relationship Builder: You can build positive working relationships with agencies, suppliers and stakeholders across different teams.
  • Commercially Aware: You understand how to act commercially within a not-for-profit environment and can support effective use of budgets and suppliers.
  • Organised Multi-tasker: You can manage your own workload, prioritise competing deadlines and keep stakeholders updated.
  • Analytical Approach: You are confident working with data, tracking activity and supporting the measurement of campaign performance.
Anchor logo

Anchor

Helping people enjoy later life is our passion. It has been for more than 60 years. And today, in an ageing society, our housing, care and support is needed more than ever.As England’s largest provider of specialist housing and care for those in later life, we’re committed to creating choice and opportunity for everyone. That's why we listen carefully to residents, shaping our homes and services around their changing needs.And we’re proudly not-for-profit, which means every penny we make is reinvested into our properties and services, building more and innovating for the future so that people can have a home where they love living in later life.To find out more about what we do, please visit: https://www.anchor.org.uk/about-anchor

Founded in 2018
2.6K employees (173 in marketing)

Traffic Signals

Monthly Visitors
205.5K
Monthly Google Ads Budget
$23
Traffic Source Mix
Search
59.9%
Direct
31.7%
Referral
6.6%
Social
1.1%
Paid
0.7%

Headcount Trend

Current headcount: ~2.6K

Marketing Team

Marketing Team Size
173 (7% of company)

Funding

Total Funding
$31.6M
Last Raise
$31.6M
Debt Financing, 2 years ago

Funding History

  • Feb 2024
    Debt Financing • $31.6M