Brand Activation Manager, Global Marketing Activation - UK
Energizer
UK (Hybrid)
In-houseFull-timeMid level
5 days ago
Marketing Category & Advertising Lead
Gateshead, UK (Unknown)
Salary Not AvailableSenior LevelFull time
Posted 5 weeks ago
Job Summary
Own the New Vehicle marketing strategy and a £2m+ budget while leading multi-channel campaigns, performance analysis, and senior stakeholder reporting. You will coach a small team and drive efficiency through AI and new ways of working.
- Define and oversee growth-focused marketing for New Vehicle.
- Optimize a £2m+ advertising budget across channels.
- Coordinate integrated plans, performance analysis, and leadership updates.
Job Description
Responsibilities
- Lead the marketing strategy for our New Vehicle category, ensuring marketing activity supports business growth and sales objectives.
- Manage and optimise a £2m+ advertising budget to maximise enquiries, opportunities and return on investment.
- Develop and deliver integrated marketing plans across advertising, digital, CRM, retail marketing and OEM activity.
- Lead the planning and performance of paid media channels including TV, BVOD, radio, YouTube, out-of-home, paid social and digital display.
- Analyse campaign performance, market trends and competitor activity, using insights to drive continuous improvement.
- Present performance updates, recommendations and strategic insights to senior stakeholders.
- Support franchise launches, new market entries and product launches across the portfolio.
- Manage agency relationships, ensuring partners deliver innovation, optimisation and strong commercial results.
- Lead, coach and develop a small team, creating a high-performing and collaborative culture.
- Identify opportunities to leverage AI, automation and new ways of working to improve efficiency and campaign effectiveness.
Requirements
- Significant experience in advertising, media or marketing leadership roles.
- Experience managing advertising budgets in excess of £2 million.
- A proven track record of delivering successful, multi-channel marketing campaigns.
- Strong commercial acumen and data-driven decision-making skills.
- Excellent stakeholder management and communication skills.
- Experience leading, developing and motivating teams.
- Experience within automotive, retail or multi-site environments would be advantageous, although not essential.
Preferred
- Experience within automotive, retail or multi-site environments would be advantageous, although not essential.
Benefits
- 25 days holiday rising with length of service - plus bank holidays
- Access to our online rewards platform giving you cash back and discounts for multiple retailers
- Preferential Service Rates
- Colleague Purchase Scheme
- Share Incentive Scheme
- Pension
- Enhanced Maternity and Paternity
Vertu Motors
LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.
Founded in 2009
Bristol, England, GBR
31 employees (4 in marketing)
Marketing Team
Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
697
Traffic Signals
Monthly Visitors
425M
Monthly Google Ads Budget
$18.2M
Traffic Source Mix
Search
39.5%
Direct
31.4%
Referral
5.8%
Social
4%
Paid
5.7%
Headcount Trend
Current headcount: ~31
