Marketing Business Partner

London, UK (Hybrid)

Salary Not AvailableMid Level

Posted 1 month ago

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Job Summary

Own cross functional marketing alignment and drive integrated campaigns that tie business strategy to measurable ROI.

  • Campaign Leadership: Oversee end to end planning, execution and optimization across channels with clear KPI linkage.
  • Strategy & Alignment: Translate strategies into plans and ensure global marketing stays in lockstep with business priorities.
  • Analytics & Innovation: Use data, CRM tools and AI to improve effectiveness and demonstrate ROI.

Job Description

Responsibilities

  • Act as a trusted advisor to senior business stakeholders, challenging and refining marketing needs
  • Translate business strategies into clear, integrated marketing plans and go-to-market approaches
  • Drive prioritisation of marketing initiatives based on business impact and strategic relevance
  • Ensure strong alignment between business priorities and global marketing strategy
  • Lead the end-to-end development and execution of integrated marketing campaigns
  • Define target audiences, value propositions and messaging in collaboration with stakeholders
  • Ensure effective and consistent use of marketing channels
  • Coordinate internal and external resources to deliver high-quality outputs on time and within budget
  • Oversee campaign planning, distribution and execution excellence
  • Define and track relevant KPIs linked to business outcomes

Requirements

  • Extensive marketing experience in (re)insurance, financial services, or other related fields
  • Strong strategic marketing and business acumen
  • Proven ability to influence and challenge senior stakeholders
  • Experience in developing and executing integrated marketing strategies
  • Strong analytical and performance-oriented mindset
  • Ability to manage complex projects and multiple stakeholders
  • Excellent communication and storytelling skills
  • Strong collaboration and cross-functional leadership capability

Preferred

  • Digital marketing knowledge (incl. CRM, data analytics, automation tools)
  • Vendor and agency management experience
  • Experience working in matrix organisations

Benefits

  • 25 days Annual Leave + Bank Holidays
  • 10% Non-contributory Pension
  • Eligibility for an Annual Bonus
  • Private Medical + Dental Insurance
  • Critical illness insurance + Life Assurance + Permanent Health Insurance
  • Wellbeing and Development Scheme + EAP + Health Assessments (subject to scheme eligibility)
  • Electric Vehicle Salary Sacrifice Scheme
  • Study & continuing Professional Development Support
  • Hybrid Working + IT Home Set-up Support
  • Sonderleistungen

Marketing Team

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