Marketing and Business Development Executive - Cayman Islands

Responsibilities

• Support the development and implementation of business development and marketing plans and budgets across our service lines, under the guidance of the Marketing & Business Development Manager.
• Conduct client and market research to inform targeting strategies and identify growth opportunities as they relate to specific markets, practices and industries.
• Support the planning and execution of business development trips, conferences and events, ensuring activity aligns with agreed business objectives, and assist with post-activity evaluation and reporting.
• Assist with the creation and ongoing development of effective targeting lists for each of the service lines using the firm’s CRM and marketing tools.
• Collaborate with the wider global Marketing and Business Development teams to support cross-selling initiatives, share best practice and help maintain consistency and coordination across business development and marketing activity.
• Coordinate the preparation of directory submissions, client references and award nominations, working with relevant internal stakeholders and external advisers.
• Support the development and maintenance of marketing collateral that effectively communicates and differentiates the firm’s offerings.
• Prepare pitches, presentations and other marketing collateral for use at client meetings, seminars or conferences.
• Occasionally provide on- the- ground support for events and conferences.
• Assist with the preparation of recurring marketing reports to measure the performance of marketing and business development activities and help inform future activity.

Requirements

• A bachelor\'s degree from a recognised university, ideally in marketing, business or communications, is essential.
• A minimum of two years of marketing and/or business development experience, ideally within the finance or professional services sector. Experience in a law firm is desirable.
• Ability and willingness to occasionally work outside normal working hours/days when requested.
• Some international travel may be required.

Preferred

• Experience using CRM tools, such as InterAction, and an interest in using data and reporting tools, such as Power BI, to support business development decision-making would be beneficial.
• Knowledge of mailing platforms, such as Vuture, and pitch creation tools, such as PitchPerfect, is desirable.
• Knowledge of website content management systems and familiarity with AI-enhanced productivity tools, such as Microsoft Copilot or similar, would be beneficial.

Benefits

• Walkers offers a dynamic working environment with opportunities for career progression and an excellent remuneration package, including a discretionary performance-based bonus, pension and fully covered health insurance for employees and five weeks' vacation.