Responsibilities

• Develop and maintain strong, long-term, mutually beneficial relationships with senior client stakeholders (C-suite or equivalent)
• Act as a senior strategic authority for performance- and search-led clients, translating specialist output into clear, commercial narratives for executive audiences
• Partner closely with senior search and performance leaders to challenge thinking, guide prioritisation and ensure paid search and SEO strategies align with wider business outcomes
• Proactively identify client needs and challenges, anticipating future requirements
• Lead and win client pitches and cross-sell opportunities within the Client Team, working closely with the wider triumvirate to ensure successful outcomes
• Deliver budget, revenue growth, profitability and client satisfaction across the portfolio in line with agreed commercial KPIs
• Act as the primary escalation point for all client issues, alongside the Exec sponsor
• Challenge client assumptions and provide confident strategic guidance on digital marketing strategy
• Drive client-centric solutions that deliver tangible business value
• Guide and mentor team members across the Client Team, including Planning Directors, Channel Strategy Directors, Project Managers and wider specialist teams

Requirements

• 10+ years’ proven success in digital marketing, with strong experience in client leadership, business development and senior stakeholder management
• Deep understanding of the digital marketing landscape, with particular strength and confidence in paid search, SEO and performance-led models , alongside working knowledge of paid media, social, content and emerging technologies
• Proven experience operating in search-heavy or performance-critical client environments , where margin, ROI and commercial outcomes are closely tracked
• Demonstrated ability to lead senior client conversations in performance and search contexts with confidence and authority
• Proven track record of driving revenue growth, profitability and client satisfaction
• Strong leadership, communication and influencing skills
• Excellent negotiation, presentation and relationship-management capabilities at senior levels
• Strong analytical and problem-solving skills with a data-driven mindset
• Experience managing budgets, P&L and forecasting
• Strategic thinker with strong industry awareness and future-focused mindset

Benefits

• Croud offers a clear path to progression for all members of staff. We are committed to offering development opportunities alongside a support system of regular performance reviews. The opportunities are endless!
• Sabbatical: Paid sabbatical at 7 years with an option to take it unpaid at 5 years
• 25 days holiday a year
• Discretionary annual performance based incentive
• Sale commission
• Recruitment referrals bonus
• Health & Wellbeing contribution
• 2 Recharge Days each holiday year
• Ride to Work scheme
• Railcard