Influence Manager

London, UK (Hybrid)

£33K/yr – £38K/yrMid Level1+ years expFull time

Posted 4 weeks ago

Job Summary

Own end-to-end creator partnerships from sourcing to reporting, shaping briefs, managing communications and campaigns, and building a growing creator network.

  • Own day-to-day creator relationships and briefs
  • Develop measurement frameworks and campaign insights

Job Description

Responsibilities

  • Sourcing & Vetting Creators - Using our Creator Intelligence approach, you’ll identify, research and build relationships with creators who genuinely align with our clients’ brands, audiences and objectives - from ambassador programmes to campaigns.
  • As part of this, you’ll be responsible for vetting creators to ensure alignment with brand strategy and objectives, and preparing compelling pitch selections for clients to buy into, with thoughtful reasoning.
  • Creator Briefs - Support Senior team in developing clear, compelling briefing documents for creators, that nail both the brilliant basics (brand education, do’s and don’ts, content inspiration) as well as creating a clear springboard for creative excellence.
  • We see creators as true creative partners, not just media placements, and we treat every partnership with this in mind.
  • You will be responsible in both collating these briefs, but briefing them in via call or in person, providing both clarity and creative inspiration to the creator and/or their agent.
  • Creator Communications & Campaign Management - You'll own day-to-day creator and talent agency relationships from the start of a partnership through to the end, providing them with key information, ensuring deadlines are met and building the ongoing relationship.
  • Supporting the Senior team with campaign budget management, inclusive of recommendations for deliverable optimisation or adjustments as and when required.
  • Content Management & Scheduling - Collaborating with brand teams to provide feedback on creator content, sharing this with creators and managing edits.
  • Working closely with the Strategy, Media & SMM team to ensure content is scheduled in line with wider content plans and for maximum impact.
  • Campaign Reporting - Managing analytics from each creator and ensuring data trackers are up to date, getting them set up with our Creator Management Tool for ongoing measurement.

Requirements

  • You are deeply passionate and knowledgeable about the current creator landscape and able to educate others on how to best harness it.
  • You’re excited about the creator economy opportunity and have an interest in working with creator partners outside of campaigns and in bigger, integrated opportunities including, but not limited to, brand equity partnerships, creators as a media channel, co-creation and product development.
  • You have experience of delivering seamless creator led campaigns, with strong working relationships with creators and their talent representatives.
  • Brilliantly personable: communication is the lifeblood of our business. You love working with people and have a natural ability to handle challenges with charm.
  • Highly organised: Influence is fast, there’s a lot of content and a lot of deadlines so the ability to run a tight ship is a must.
  • You love brands and social media: you're fascinated by brands, and how they market themselves and use social media and creators to do this. You are naturally curious about the developments of the digital world and excited by its potential.
  • Pride in your work: we treat our client's brands as our own and are meticulous about our approach. You will take real pride in what you deliver and always strive for perfection from attention to detail to high quality responses that inspire.
  • Real drive and ambition: you'll be constantly adapting to the ever-growing world of social, and we need people who have the mindset of growth as well as the ambition to get there.
  • You’ll have 1–3 years’ experience working in creator partnerships, influencer marketing or the wider creator economy (agency experience is a bonus).
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Born Social

We build social-first brands, globally.

Founded in 2012
London, England, GBR
196 employees (97 in marketing)

Salaries

Posted range

£33K/yr – £38K/yr

Taken straight from the job posting.

See all Born Social salaries

Marketing Team

Marketing Team Size
62 (32% of company)
Median Career Experience
9 years
Median Tenure
1 years
Marketing Roles Posted (Last 30 Days)
8

Traffic Signals

Monthly Visitors
12.8K
Traffic Source Mix
Search
31.9%
Direct
50.5%
Referral
7.6%
Social
8.9%
Paid
1%

Headcount Trend

Current headcount: ~196

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Influence Manager

Born Social · London, UK · Hybrid