Head of Marketing - Iconic Boutique Fitness Brand at Love Recruitment | Greater London, Kensington and Chelsea, UK | £50K/yr – £65K/yr

Love Recruitment

Head of Marketing - Iconic Boutique Fitness Brand

Greater London, Kensington and Chelsea, UK (On-site)

£50K/yr – £65K/yrSenior LevelFull time

Posted 4 weeks ago

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Job Summary

Own the core marketing engines for a luxury fitness brand, driving location growth through annual campaigns, brand messaging, and budgets while coordinating content, partnerships, and influencer/PR activity.

Campaigns & Planning: Own annual plans and budgeting to drive profitable growth and keep brand messaging consistent across locations.
Content & Communications: Lead copy, content creation, newsletters, and all email/website/app content management.
Partnerships & Corporate Sales: Build and manage strategic brand partnerships and drive corporate events and memberships.

Job Description

Responsibilities

Campaigns & Planning: Develop and execute annual marketing plans and budgets to drive profitable growth across locations. Support and evolve the brand strategy to ensure consistent messaging.
Content & Communications: Oversee copywriting and manage content creation alongside graphic designers. Write monthly newsletters and manage all email communications, website, and app content
Agency Management: Maintain full ownership of relationships with external SEO, paid advertising, and social media agencies. Ensure digital assets are approved and delivered efficiently, manage digital media spend, and analyse/summarise monthly effectiveness reports.
Partnerships & Corporate Sales: Develop and maintain strategic brand partnerships from inception to execution. Cultivate relationships with key decision-makers to drive corporate events and membership sales.
Influencer & PR Relations: Organise and manage influencer relationships and bookings, tracking performance metrics while overseeing broader press relations in collaboration with PR partners.

Love Recruitment

We are passionate about recruitment, helping great companies find great fitness and leisure staff throughout their operations. We recruit across all levels, from entry to director across three key areas: ❤️ Private, Commercial Operators❤️ Boutique, independent and industry suppliers ❤️ Public sector, leisure operators and padelWe help you find great people, quickly and correctly. For us it is all about two key things. Firstly we will provide outstanding service and delivery. Secondly we will continue to innovate to make sure we always give you the best chance of making the right decisions.If you work in the fitness industry and on the lookout for your next fitness job, we can help! We listen to what you are looking for and aim to match you with exciting health and fitness opportunities. In addition, we also provide impartial advice to add value and support to your job search. When we represent you for a role, we are here to make sure you are well prepared for the process and we will support you every step of the way. Connect with us today at http://www.loverecruitmentgroup.com

Founded in 2015

London, England, GBR

13 employees (1 in marketing)

www.loverecruitmentgroup.com