Responsibilities

• Develop and deliver an organisation-wide marketing and communications strategy
• Provide strategic marketing input to organisational planning and growth initiatives
• Lead and develop the marketing team, fostering a high-performance culture
• Manage marketing budgets, planning, reporting and performance evaluation
• Strengthen Living Better's brand, reputation and market positioning
• Ensure consistent messaging across all digital and offline channels
• Lead integrated campaigns, stakeholder communications and public affairs activity
• Support CEO communications and engagement with key partners, funders and local authorities
• Lead SEO, paid media, email marketing and social media strategies
• Oversee website performance, user experience and digital optimisation

Requirements

• Proven experience in a senior marketing or communications leadership role
• Strong track record of developing and delivering marketing strategies
• Experience across digital marketing, social media, email marketing, SEO, and analytics
• Excellent leadership, stakeholder management and communication skills
• Experience using Google analytics, SaaS, CRM and CMS platforms
• Strong project management and budget management capabilities
• Data-driven approach with a focus on measurable outcomes

Preferred

• Experience within the charity, public, health or wellbeing sectors
• WordPress, Divi, Beacon CRM or similar platform experience
• Canva or Adobe Creative Suite skills
• PR, partnership, or fundraising campaign experience