Head of Brand Partnerships

London, UK (On-site)

£60K/yr – £80K/yrSenior LevelFull time

Posted 1 month ago

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Job Summary

Own the brand partnerships strategy and creative development for Ministry of Sound, shaping cross‑category campaigns with music, nightlife, fitness, and live events audiences.

  • end-to-end creative briefs and concept development across partnerships.
  • Define deliverables, budgets and KPI tracking with agencies to maximize profitability.
  • Nurture long-term partner relationships and steer ideation to scale collaborations.

Job Description

Responsibilities

  • The Head of Brand Partnerships is responsible for shaping and leading the creative development of brand collaborations across the Ministry of Sound ecosystem.
  • Generate innovative partnership concepts, create inspiring briefs, and guide partners and agencies through the creative process to deliver campaigns that enhance our brand and connect with new audiences.
  • Lead the creative vision for Ministry of Sound’s brand partnerships across music, nightlife, fitness, live events, hospitality, and lifestyle products.
  • Develop culturally relevant partnership concepts grounded in insight, audience behaviour and emerging trends.
  • Craft and articulate strong creative briefs that inspire internal teams, agencies, and brand partners.
  • Champion innovation and originality—ensuring every collaboration strengthens Ministry of Sound’s cultural relevance.
  • Define deliverables and pricing structures for brand partners in collaboration with external agencies.
  • Manage the brand partnership budget end‑to‑end—tracking performance, reporting to stakeholders, and setting, monitoring and evaluating KPIs.
  • Ensure all campaigns are delivered efficiently, maximise profitability, and maintain strong margin protection.
  • Oversee all contract obligations and deliverables, ensuring standards and KPIs are consistently met.

Requirements

  • experience developing creative brand partnerships or campaign concepts within music, entertainment, culture, or lifestyle sectors
  • strong ability to generate ideas quickly and articulate them clearly through decks, briefs, and presentations
  • excellent storytelling, communication, and conceptual writing skills
  • strong understanding of youth culture, nightlife, music, fitness, and cultural trends
  • highly collaborative, able to work closely with internal creative and operational teams
  • passionate about culturally-led ideas, experiences, and brand innovation

Benefits

  • Health & Wellness
  • Free Ministry membership with access to our gym
  • Free fitness classes & wellness events
  • Free GP access and prescription service
  • 24/7 Counselling and Support Helpline
  • Thrive Support app to help monitor your wellbeing
  • Life Assurance Scheme
  • Online Health Assessments
  • Financial Well-Being
  • Staff referral scheme
Ministry of Sound logo

Ministry of Sound

3.5 Glassdoor

Creating the moments that people live for. Our teams work across diverse areas: club marketing and management, sales and marketing, social media, worldwide tours and events, event management and production, digital content, legal, finance, IT, HR, facilities as well as our club and gym operations. Providing consumers with a broad array of quality music and entertainment depends on maintaining an inspired and entrepreneurial environment full of creative and talented employees. Our history is built on thinking differently, challenging established ideas and being distinctive. We are bold, pioneering and authentic. We dance to our own beat. We pride ourselves on promoting and nurturing talent through employing a diverse workforce which enables both employees and the company to reach their highest potential. Think you've got what it takes?

Founded in 1991
London, England, GBR
310 employees (116 in marketing)
56% recommend to a friend
75% CEO approval

Traffic Signals

Monthly Visitors
65.2K
Traffic Source Mix
Search
51.1%
Direct
35.5%
Referral
5.5%
Social
6.7%
Paid
1.1%

Headcount Trend

Current headcount: ~310

Marketing Team

Marketing Team Size
35 (11% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Last Raise
Private Equity, 25 years ago

Funding History

  • Jul 2001
    Private Equity

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