Growth Marketing Manager

Exeter, Devon, UK (Hybrid)

£35K/yr – £40K/yrMid Level3+ years expFull time

Posted 5 hrs ago

Job Summary

Own end-to-end digital marketing for Ohana Mua, driving bookings and revenue across paid media, email journeys, social channels, and guest inquiries.

  • Direct bookings funnel optimization
  • Paid ads across Meta and Google with live spend decisions
  • Email journeys and social content for acquisition and retention

Job Description

Responsibilities

  • Direct bookings, from first visit to confirmed stay, including finding and fixing where guests drop out of the booking journey
  • Meta and Google Ads, with spend moved in-flight to what converts
  • Email and guest journeys in ActiveCampaign, from pre-arrival to rebooking, and a growing list we own
  • Instagram, Facebook, TikTok and LinkedIn, plus reviews and Google Business Profile for both destinations
  • Wedding, corporate and group enquiries, each with a fast, personal first reply
  • Photo and short-form video captured on site at The Vale and South View
  • PR, creator partnerships and awards
  • A short weekly snapshot and a monthly review against targets

Requirements

  • around three years of hands-on digital marketing with real responsibility for results
  • Have run Meta and Google Ads budgets yourself and can explain a live spend decision
  • Use AI every working day and can show us workflows you’ve built, and you know when not to trust the output
  • Write well, edit better, and are confident filming on a phone
  • Are organised, self-directed and happy working remotely with a small leadership team

Benefits

  • Company events
  • Company pension
  • Employee discount
  • Flexitime
  • Life insurance
  • Private medical insurance
  • Sick pay
  • Work from home
Ohana Mua logo

Ohana Mua

Creating memories that last a lifetime

Looe, Cornwall, England, GBR
6 employees (1 in marketing)

Salaries

Posted range

£35K/yr – £40K/yr

Taken straight from the job posting.

The middle of this range (£38K) is 26% below the median base salary for Growth Marketing Manager roles in the United Kingdom (£50K).

Growth Marketing Manager median pay in the United Kingdom

£50K/yr

Most earn £45K to £67K. Based on 24 salaries, including bonus and equity.

See all Ohana Mua salaries

Marketing Team

Marketing Team Size
1 (17% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$20.6K
Last Raise
$20.6K
Equity Crowdfunding

Funding History

  • Sep 2025
    Equity Crowdfunding • $20.6K

Traffic Signals

Monthly Visitors
8.5K
Traffic Source Mix
Search
42.7%
Direct
13.5%
Referral
25.9%
Social
3.3%
Paid
6.8%

Headcount Trend

Current headcount: ~6
Ohana Mua logo

Growth Marketing Manager

Ohana Mua · Exeter, Devon, UK · Hybrid