Responsibilities

• Design branded assets including menus, leaflets, posters, digital screens, social graphics and promotional materials.
• Create and maintain reusable templates so branch marketing stays consistent.
• Own the content calendar, coordinating product launches, store openings, seasonal campaigns and everyday posts.
• Write captions and schedule and publish content across Instagram, TikTok and Facebook.
• Work with our Content Creator to brief shoots and turn photography and video into complete campaigns.
• Create quick, informal phone-shot content and Stories when needed, including behind-the-scenes and UGC-style posts.
• Monitor comments, messages and mentions, respond to routine enquiries and pass customer issues to the appropriate team.
• Source and repost customer content with permission.
• Coordinate collaborations with influencers and local food creators, including outreach, briefs and follow-up.
• Adapt campaigns for individual branches and local audiences.

Requirements

• A strong graphic design portfolio, with examples of social content and promotional materials.
• Confidence using design software such as Adobe Photoshop, Illustrator, InDesign or Canva, with the ability to prepare both digital and print-ready artwork.
• Experience managing social media accounts for a business or brand.
• Strong written communication skills and an eye for spelling, layout and consistency.
• An understanding of TikTok, Instagram and Facebook content formats and audience behaviour.
• Familiarity with Meta Business Suite and Ads Manager, including basic campaign setup and reporting.
• Confidence making straightforward website updates and using email marketing platforms, or the ability to learn quickly.
• Strong organisation and the ability to manage requests from multiple branches while keeping priorities clear.
• A proactive approach: someone who brings ideas, follows through and keeps work moving.
• Experience with food, hospitality, retail, store launches or influencer campaigns would be an advantage.