Global Influencer Strategy Director

London, UK (Hybrid)

Salary Not AvailableDirector/Executive10+ years expFull time

Posted 2 months ago

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Job Summary

Lead global influencer strategy to align brand, creative ambition, and creator activation with measurable business impact while elevating capability across markets and staying ahead of culture and platform shifts.

  • Influencer Strategy: shape creator-driven growth inside a connected media ecosystem to drive ROI and business outcomes.
  • Capability & Advisory: raise strategic standards, coach markets, and act as a trusted senior advisor on cultural positioning and influencer effectiveness.
  • Thought Leadership & Partnerships: contribute to industry leadership and evolve Publicis Media’s influence culture through client work and external narratives.

Job Description

Lead global influencer strategy to align brand, creative ambition, and creator activation with measurable business impact while elevating capability across markets and staying ahead of culture and platform shifts.

  • Influencer Strategy: shape creator-driven growth inside a connected media ecosystem to drive ROI and business outcomes.
  • Capability & Advisory: raise strategic standards, coach markets, and act as a trusted senior advisor on cultural positioning and influencer effectiveness.
  • Thought Leadership & Partnerships: contribute to industry leadership and evolve Publicis Media’s influence culture through client work and external narratives.
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Publicis Groupe

3.8 Glassdoor

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history. Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 103,000 professionals. Website: www.publicisgroupe.com X: @PublicisGroupe Instagram: @publicisgroupe YouTube: http://www.youtube.com/publicisgroupe Facebook: http://www.facebook.com/publicisgroupe

Founded in 1926
Paris, Ile de France, FR
34K employees (11,817 in marketing)
75% recommend to a friend
84% CEO approval

Traffic Signals

Monthly Visitors
526.1K
Traffic Source Mix
Search
33.4%
Direct
38.4%
Referral
11.8%
Social
15.8%
Paid
0.4%

Headcount Trend

Current headcount: ~40.2K

Marketing Team

Marketing Team Size
8,687 (22% of company)
Median Career Experience
15 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
104

Funding

Total Funding
$1.4B
Last Raise
$1.4B
Post IPO Debt, 10 months ago

Funding History

  • Jun 2025
    Post IPO Debt • $1.4B

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