Field and ABM Manager, Europe
UK (Remote)
£80K/yr – £95K/yrSenior Level7+ years expFull time
Posted 2 days ago
Job Summary
Own regional ABM and field marketing programs across Europe, leading 1:1 and 1:few campaigns, events, and executive engagement to advance Tier 1 and Tier 2 opportunities.
- Build 1:1 ABM plans with AEs for top European accounts
- Lead field marketing and events including VIP dinners and roadshows
- Drive buying group engagement and ROI tracking
Job Description
Responsibilities
- Account-Based Marketing: You will run ABM by tier. For our highest-priority European accounts, you’ll build 1:1 plans with AEs that include an executive sponsor, a custom business case, personalized pages, direct mail and invite-only dinners. For the next tier, such as sovereign EU clouds, NVIDIA Cloud Partners and telcos, you’ll run 1:few campaigns and adapt each quarterly campaign kit to European languages, regulations and buying processes.
- The Sovereign AI Cloud Story: You will own the regional program for our Q3 sovereign AI campaign, built around RAISE Summit Paris. You’ll run roundtables and briefings on data residency and tenant isolation at the infrastructure layer for the buyers who care most about them.
- Field Marketing & Events: You will plan and run executive dinners, roadshows, workshops and co-hosted events with NVIDIA, OEMs and ecosystem partners. You’ll turn KubeCon Europe, MWC Barcelona and ISC Hamburg into Tier 1 meetings and VIP dinners, and you’ll measure every program by how it moves accounts forward.
- Buying Groups & Thought Leadership: You will reach the economic buyer, technical decision maker, champion, product owner and gatekeeper in every account, each with a message built for their role and market. You’ll put our executives, engineers and customers in front of European buyers through panels, roundtables and local media. You’ll also work with Content and Product Marketing to adapt assets for European audiences.
- Sales Partnership & Measurement: You will agree on target accounts with European AEs and SDRs every quarter. Every touch gets a named follow-up owner and an SLA, and every high-intent event signal reaches an AE within two business days. You’ll track account progression weekly and program ROI quarterly, then scale what works and stop what doesn’t.
- Early Impact: In your first 30 days, you’ll lock Tier 1 account plans with Sales and map the European field calendar for the first half of 2027. Within two quarters, every Tier 1 account in Europe will have an engaged buying group of 3+ roles and your field events will hold a 50%+ show rate. By the end of 2027, RAISE Paris and the sovereign campaign will have produced named Tier 1 and Tier 2 meetings and opportunities.
Requirements
- ABM & Field Experience: 7+ years in B2B field marketing, ABM or demand generation across European markets, including at least 3 years running ABM against a named account list. You’ve run field programs that sourced or advanced pipeline in complex enterprise deals with many stakeholders.
- Technical Buyer Fluency: Experience marketing to technical buyers in cloud infrastructure, Kubernetes, HPC, data centers, telco or developer platforms.
- European Market Depth: You know how European buyers evaluate vendors, including GDPR, data residency and sovereign cloud requirements.
- Executive Presence: Comfort hosting senior executives and running events across several countries.
- GTM Tooling: Hands-on experience with Salesforce, HubSpot and ABM or intent tools such as 6sense, Demandbase or Clay.
- Builder’s Mentality: A bias for action and the ability to build programs from scratch on an early-stage team. You’re fluent in English, have the right to work in Europe and are open to travel up to 40%.
Preferred
- Languages: German or French.
- Regional Network: Existing relationships with sovereign AI clouds, regional cloud providers or telcos in Europe.
- Partner Co-Marketing: Experience co-marketing with NVIDIA, OEMs or European cloud and data center partners.
Benefits
- Competitive Salary : We offer a competitive compensation package, including equity.
- Premium Insurance : Health, dental, vision, and life Insurance, including plans for you and eligible dependents (benefits vary depending on country).
- Flexible Working Schedule: You have a doctor’s appointment or need to head to the supermarket to get groceries at 2pm? We won’t have an issue with that. To us, results matter more than clocking in and out at the same time every day.
- Workplace Flexibility: We’re very flexible about where you work. We know things can change in life and we’re happy to adjust the work environment for you along the way.
Salaries
Posted range
£80K/yr – £95K/yr
Taken straight from the job posting.
Marketing Team
Marketing Roles Posted (Last 30 Days)
3
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