E-Commerce Trading Lead
UK (Hybrid)
Posted 4 hrs ago
Job Summary
Own the US eCommerce strategy and roadmap, driving revenue growth, merchandising initiatives, and performance insights while coordinating with UK content and cross-functional teams.
- Define KPIs and track performance using GA4 and heatmaps
- Lead merchandising and content deployment across US pages
- Collaborate with Brand, SEO, UX, and UK counterparts
Job Description
Responsibilities
- Deliver the US eCommerce strategy aligned to overall business and revenue goals.
- Drive online revenue growth, conversion rate, AOV, and direct bookings and leads.
- Deliver the eCommerce roadmap, prioritising initiatives based on commercial impact.
- Plan and deliver digital merchandising to maximise the opportunity of new product launches and offer led campaigns
- Have a strong understanding of the US travel market and target audience
- Have experience of managing peak trading periods and promotional calendars (launches, sales, early booking offers).
- Ability to analyse and interpret data from tools such as:
- Google Analytics / GA4
- Heatmapping & session tools (Hotjar, Contentsquare, FullStory)
- Define and track KPIs (conversion rate, funnel drop-off, abandonment, revenue per visitor).
Requirements
- Hands on experience in e-commerce trading and merchandising.
- Understanding of digital marketing principles and best practices
- Proficiency in web analytics tools such as Google Analytics or similar platforms.
- Excellent analytical skills and the ability to interpret data to inform decision-making and strategy.
- Exceptional communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Comfortable working in a fast-paced environment and adapting quickly to changing tactical priorities.
- Understanding of SEO and the impact of AI.
- Hands-on experience with eCommerce platforms and CMS (e.g. bespoke platforms, Salesforce Commerce Cloud, Magento).
- Ability to write clear technical briefs for change proposals.
- Confident working with product, UX, engineering and third-party vendors.
Preferred
- Experience in the US travel industry would be advantageous and is desirable
Riviera Travel
Riviera Travel celebrates 40 years of providing high quality escorted tours and river cruises plus offering unrivalled value for money.We are incredibly passionate about our holidays and service, and our people both in the UK and overseas are dedicated to ensuring that we meet and indeed exceed the expectations of our discerning and loyal customers.From our roots organising simple coach trips to Paris, we have evolved to be Britain’s largest overseas escorted tour operator with a turnover in excess of £100million, offering a fascinating range of holidays and experiences spread across four Continents.We have now established ourselves as the largest operator in the UK and experiencing stellar growth.The business is highly focused on delivering high quality product representing excellent value for money combined with ‘best in market’ service and high levels of efficiency.Riviera Travel is the most dynamic company in its sector, targeting the over 55 demographic which provides a robust and growing market for the future.
Marketing Team
Funding
Funding History
- Mar 2025Debt Financing • $161M
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