Director, Planning

London, UK (Hybrid)

Salary Not AvailableDirector/ExecutiveFull time

Posted 2 months ago

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Job Summary

Own media planning and campaign execution by turning strategy into practical planning, mastering the Purchase Journey framework, and building executive relationships to deliver high-quality client work.

  • Channel Mastery: leverage advanced channel knowledge and planning best practices to shape campaigns.
  • Strategy-to-Plan: translate briefs into actionable planning outputs and collaborative executions.
  • Journey-Driven Decisions: apply Purchase Journey thinking and internal/external tools to uncover opportunities and drive impact.

Job Description

Own and elevate media planning and campaign execution for client work, combining deep channel knowledge, tools-driven planning, and stakeholder leadership to optimize outcomes across the Purchase Journey.

  • Growth/Planning Excellence: Develop an advanced understanding of media channels, channel ecosystems and planning best practices.
  • Strategic Translation: Start to translate strategic approach into planning practices for specific client briefs and pitches.
  • Purchase Journey Mastery: Have an advanced understanding of Wavemakers’s Purchase Journey thinking and planning philosophy across all client work.
  • Relationship & Leadership: Build and maintain client and agency relationships at a mid-senior level to ensure stakeholder understanding and alignment.
  • Planning & Delivery: Own planning presentations, define inputs, and collaborate with teams to meet deadlines.
  • Brainstorm & Problem Solving: Lead brainstorms for campaigns and independently solve problems using data-driven insights.
    WPP Media logo

    WPP Media

    Media is changing. So are we. We are WPP's global media collective, built for the AI era.We bring the best platform, people, and partners together to create innovative solutions that deliver unparalleled growth for brands - in every market, every day.

    30K employees (6,827 in marketing)

    Traffic Signals

    Monthly Visitors
    159.3K
    Monthly Google Ads Budget
    $9.9K
    Traffic Source Mix
    Search
    34.3%
    Direct
    46.3%
    Referral
    10.7%
    Social
    5.7%
    Paid
    2.7%

    Headcount Trend

    Current headcount: ~30.1K

    Marketing Team

    Marketing Team Size
    6,288 (21% of company)
    Median Career Experience
    10 years
    Median Tenure
    4.2 years
    Marketing Roles Posted (Last 30 Days)
    21