Director, Brand & Market Authority Programs

Responsibilities

• Lead strategy, delivery, and performance of channel activation for thought leadership programs through direct individual contribution and influence
• Design and evolve scalable program frameworks, best practices, processes, engagement models, and measurement approaches
• Drive cross-functional alignment for marketing channel activation strategies across Research Marketing (Audience, Global Campaigns, Lifecycle, and Digital Ops), Global Communications, and Research Networks
• Provide mentorship and guidance to Managers and Senior Managers, offering direction, coaching, and quality oversight
• Report into the VP of Demand & Lifecycle Marketing
• Deliver activated A&G thought leadership programs that increase visibility, reach, and influence
• Drive engagement with institutional decision-makers and growth in engaged audiences and contacts
• Ensure consistent brand voice, messaging, and positioning across campaigns

Requirements

• Deep experience in campaign, content, or demand generation marketing
• Proven ability to design scalable programs, frameworks, and measurement approaches
• Strong experience operating in complex, matrixed environments
• Excellent stakeholder leadership and ability to influence without authority
• Strong commercial, martech, and performance measurement fluency

Benefits

• We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance, and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.
• Working Pattern Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive.