Digital Marketing Specialist

London, UK

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own the end to end digital marketing engine across SEO/SEM/GEO, email, and social channels, turning strategy into measurable campaigns and editorial plans that move ROI.

  • Digital Growth Ownership: Plan and optimize channels, budgets, and experiments to lift ROIs.
  • Content Distribution & Social: Create editorial calendars and social campaigns that grow reach and engagement.
  • Analytics & Optimization: Track campaigns, report KPIs, and drive user experience improvements.

Job Description

Responsibilities

  • Plan, execute, and manage all digital marketing including SEO, SEM, GEO and email marketing in support of global strategy
  • Establish and execute a digital marketing strategy to distribute content
  • Work with and manage third party agencies to maintain CBS’ digital presence
  • Identify, analyse, and measure campaigns to assess how well they are performing and optimize user experience
  • Create and maintain an editorial calendar to deliver targeted content
  • Create and manage content for website, emails, and other forms of digital communication
  • Track, and analyse customer behaviours and trends and implement research into digital marketing campaigns
  • Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs
  • Collaborate with the marketing managers to develop new and innovative growth strategies and digital marketing techniques
  • Develop and monitor digital campaigns and budgets

Requirements

  • Educated to degree standard or equivalent
  • Previous experience in sales, digital marketing, social media management, or a related role

Preferred

  • 3-5 Years’ experience in similar role
  • Experience with content management systems (Shopify)
  • Keep up to speed on the latest digital development
  • Background of creating HTML E-shots
  • Desired (but not essential) background of Salesforce (CRM system)
MillerKnoll logo

MillerKnoll

MillerKnoll is a global collective of design brands built on the foundation of two icons of modernism: Herman Miller and Knoll. Our portfolio also includes furniture and accessories for commercial and residential spaces from Colebrook Bosson Saunders, DatesWeiser, Design Within Reach, Edelman, Geiger, HAY, HOLLY HUNT, Knoll Textiles, Maharam, Muuto, NaughtOne, and Spinneybeck | FilzFelt. Guided by a shared purpose—design for the good of humankind—we generate insights, pioneer innovations, and champion ideas to help spaces better support how people live, work, and gather today. We reach customers across office, residential, healthcare, and education markets through a network of MillerKnoll dealers, all of whom are highly credentialed, independently owned businesses. In addition, we manage an ever-expanding global retail footprint delivering world-class brick-and-mortar and ecommerce experiences.

Founded in 1905
9.9K employees (1,125 in marketing)