Responsibilities

• Plan, deliver and optimise paid media campaigns across Google Ads, LinkedIn, Meta and other digital channels to maximise reach, engagement and lead generation.
• Manage PPC activity, including our Google Ad Grant, working closely with agency partners to improve performance and maximise return on investment.
• Lead digital analytics and reporting using tools such as Google Analytics, Google Tag Manager and Microsoft Clarity, translating performance data into clear recommendations.
• Support SEO, AI optimisation and email marketing, helping improve website visibility, customer journeys and campaign performance.
• Line manage and develop a Digital Marketing Executive while promoting an inclusive, collaborative and high-performing team culture where everyone can thrive.

Requirements

• Proven experience delivering successful digital marketing and paid media campaigns, particularly within a B2B environment.
• Strong hands-on experience with Google Ads, LinkedIn Ads, Meta Ads, Google Analytics, Google Tag Manager and digital reporting tools.
• Experience developing SEO strategies, applying AI optimisation best practice and managing email marketing campaigns, including automation and customer journeys.
• Excellent analytical skills, with the ability to interpret data, optimise campaign performance and communicate actionable insights to a range of stakeholders.
• Strong stakeholder management skills, with experience advising colleagues, managing agency relationships and delivering digital marketing projects in a collaborative environment.

Benefits

• Generous holiday (25 days + bank holidays + extra Christmas leave)
• True flexibility in how and where you work
• Strong pension & life assurance
• Enhanced family leave
• Green travel perks (EV scheme, cycle to work)
• Professional development support
• Yearly wellbeing allowance
• These are just some of the benefits we offer.