Digital Marketing Executive

Westbury, Wiltshire, UK (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 7 weeks ago

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Job Summary

Own digital marketing across paid and owned channels with a focus on B2B audiences, SEO driven content, and data boosted campaigns.

  • Growth Infrastructure: Own end-to-end campaigns across SEO, social, email, and search to drive pipeline.
  • Content & Analytics: Optimize site content and use Google Analytics insights to improve performance.
  • Delivery & Leadership: Coordinate with teams and agencies to ship campaigns on time and report impact.

Job Description

Responsibilities

  • Develop, execute, and manage comprehensive digital marketing campaigns across channels including social media, email, and search engines.
  • optimise website content using SEO best practices to improve organic search rankings and visibility.
  • Manage and update WordPress websites ensuring content is current, engaging, and aligned with brand standards.
  • Oversee social media management by creating compelling content, scheduling posts, and analysing engagement metrics.
  • Utilise Google Ads and Google Analytics to monitor campaign performance, generate insights, and recommend improvements.
  • Coordinate with internal teams and external agencies on project management tasks to ensure timely delivery of marketing initiatives.
  • Create engaging copy for various digital platforms including blogs, email newsletters, and advertisements using strong copywriting skills.
  • Design visual content using Adobe Photoshop to support campaigns and promotional materials.
  • Analyse data trends to inform strategic decisions and optimise marketing efforts effectively.
  • Manage email marketing campaigns using industry-standard tools to nurture leads and maintain customer engagement.

Requirements

  • Proven experience in digital marketing management with a solid understanding of SEO, social media management, Google Ads, Google Analytics, and email marketing tools.
  • Proficiency in WordPress, Adobe Photoshop, Microsoft Office Suite (Word, Excel, PowerPoint), with strong IT skills.
  • Excellent organisational skills with the ability to manage multiple projects simultaneously under tight deadlines.
  • Strong analysis skills to interpret data insights for continuous optimisation of campaigns.
  • Exceptional communication skills in English, both written and verbal.
  • Demonstrated leadership qualities with the ability to manage projects effectively within a team environment.
  • Knowledge of B2B marketing strategies and experience in project management is desirable.

Benefits

  • Casual dress
  • Company pension
  • On-site parking

Traffic Signals

Monthly Visitors
24.7K
Monthly Google Ads Budget
$20
Traffic Source Mix
Search
59.1%
Direct
33.9%
Referral
4.3%
Social
1.2%
Paid
1.3%

Headcount Trend

Current headcount: ~1

Marketing Team

Marketing Roles Posted (Last 30 Days)
1