Digital Marketing Executive

Chester, Cheshire West and Chester, UK (On-site)

£25K/yr – £28K/yrMid LevelFull time

Posted 7 weeks ago

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Job Summary

Own cross‑channel demand from email to partner marketing while shaping the AHR Care Plan brand and content engine for UK scale.

  • Lead cross‑channel campaigns (email, WhatsApp, social) and optimize with data to grow Care Plan subscriptions.
  • Build and manage affiliate programs and brand partnerships, plus secure exposure on comparison sites to boost inbound demand.
  • Shape the visual identity and content assets, turning campaign performance into iterative improvements across channels.

Job Description

Responsibilities

  • Lead digital marketing campaigns across email, WhatsApp, and social media to drive Care Plan subscriptions
  • Develop and execute affiliate marketing strategies to expand our reach and on-board new customers at scale
  • Build and nurture relationships with partners and affiliates who can support our growth
  • Identify and secure opportunities to feature the AHR brand on relevant comparison websites, maximising visibility and driving inbound customer acquisition
  • Conduct ongoing competitor analysis to understand our position in the marketplace and identify opportunities to differentiate and capitalise on our competitive advantages
  • Use design and content creation software to produce high-quality digital assets, marketing materials, and branding for the AHR brand
  • Develop and evolve our visual identity, ensuring consistency across all channels and customer touchpoints
  • Create compelling content that brings the AHR brand to life across all channels
  • Analyse campaign performance and continuously optimise for results
  • Work closely with the sales team to align marketing activity with commercial goals

Requirements

  • Experienced in digital marketing — email, WhatsApp, and social media campaigns
  • Commercially aware, with the ability to analyse the competitive landscape and translate insights into action
  • Familiar with comparison platforms and how to leverage them to drive brand visibility and customer acquisition
  • Proficient in design and content creation software such as Adobe Creative Suite, Figma, or similar tools
  • A natural relationship builder with experience in affiliate or partner marketing
  • Data-driven, results-focused

Preferred

  • Experience in start-ups or fast-paced environments
  • Ability to pitch your ideas directly to the founders — if it works, we move fast
  • Creative, ambitious, and hungry to make your mark

Benefits

  • Company performance bonus
  • Additional leave
  • Casual dress
  • Company events
  • Cycle to work scheme
  • Employee discount
  • Referral programme
  • Transport links
  • Company pension
  • Employee discount

Marketing Team

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