Responsibilities

• Develop and implement global digital marketing strategies, including campaigns tailored to diverse international markets such as China, Europe, and other key regions.
• Utilize data-driven insights to optimize marketing efforts across different geographic regions, ensuring effective engagement and lead generation.
• Design strategies to attract new leads and promote new services, aligning with overall business goals.
• Create compelling, culturally relevant content for blogs, social media, and email campaigns, targeting a global audience.
• Collaborate with the Digital, Security, and Insights team to ensure consistency in messaging and brand voice across all channels.
• Work with the broader team to gather essential information and ensure cohesive and informed marketing efforts.
• Ensure posts are created, pre-approved, and scheduled in advance (ideally one month).
• Manage and grow the company’s social media presence across multiple platforms, adapting strategies to regional preferences and behaviours.
• Schedule, post, and monitor social media content, engaging with audiences to build community and increase brand awareness.
• Analyse performance metrics to assess the effectiveness of marketing campaigns, social media initiatives, and website traffic.

Requirements

• Exceptional communication and interpersonal skills, ability to build strong relationships internally and externally.
• Highly organised and detail-oriented
• Self-motivated and able to work independently whilst also being a collaborative team player
• Collaborative and proactive approach, with attention to detail and accuracy
• Experience in Digital Marketing – Proven ability to develop and execute digital marketing strategies across multiple platforms.
• Data-Driven Mindset – Strong analytical skills to evaluate performance metrics and optimise marketing campaigns based on insights.
• Content Creation & Management – Experience in creating and managing content across social media, blogs, and digital campaigns. Experience with graphic design packages.
• Social Media Expertise – Proficiency in managing and growing social media presence across various platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).
• Global Marketing Knowledge – Understanding of marketing strategies and cultural nuances in international markets, including regions like China and Europe.
• Collaboration & Communication – Ability to work effectively with cross-functional teams, including digital, security, insights, and creative teams.

Benefits

• Competitive salary
• Support and guidance from expert colleagues
• Hybrid working arrangements in our state-of-the-art, brand-new facility
• Eligibility to enroll in the company profit related bonus scheme
• Eligibility to enroll in the company health cash plan
• Company pension
• Additional leave
• Bereavement leave
• Casual dress
• Company events