Diageo Brand Ambassador

Belfast, UK (On-site)

Salary Not AvailableEntry LevelFull time

Posted 1 day ago

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Job Summary

You will own the end-to-end on-trade relationships with pubs and venues in Northern Ireland, driving brand activation, education, and sales performance across the Diageo portfolio while building knowledge of the market.

  • Build trusted relationships with bar owners and managers
  • Deliver activation plans and improve brand performance

Job Description

Responsibilities

  • Build and maintain strong, trusted relationships with publicans, bar managers, venue owners and other On Trade customers across Northern Ireland.
  • Represent Diageo's full portfolio of brands professionally, passionately and with credibility.
  • Develop a strong understanding of Diageo's brands and be able to confidently communicate their qualities, serve standards and consumer appeal.
  • Visit pubs, bars and venues across your territory, becoming a trusted source of knowledge and support for customers.
  • Understand each customer's business, their challenges and opportunities, and identify ways to improve brand performance.
  • Deliver agreed brand activation plans and ensure Diageo brands are brought to life in the best possible way within each outlet.
  • Educate customers and venue teams on the correct serve, presentation and quality standards for Diageo brands.
  • Help customers develop their sales proposition and maximise opportunities across the Diageo portfolio.
  • Drive visibility, Rate of Sale and execution of priority brands within your territory.
  • Ensure Diageo brands are positioned and presented to the highest possible standard.

Requirements

  • Have excellent communication and interpersonal skills and can build strong relationships with a wide range of people.
  • Are confident engaging with publicans, venue managers, customers and consumers.
  • Are commercially aware and motivated by achieving results.
  • Are persuasive and able to influence customers while always putting their needs at the heart of your approach.
  • Are passionate about people, hospitality and great brands.
  • Have the confidence and enthusiasm to represent a wide portfolio of well-known drinks brands .
  • Are curious and always looking for ways to improve, solve problems and create opportunities.
  • Are tenacious, target-driven and comfortable working towards agreed objectives.
  • Take pride in your appearance and understand the importance of representing premium brands professionally.
  • Are organised, self-motivated and able to manage your own time and territory effectively.

Benefits

  • £28,000 annual salary
  • 10% on target bonus scheme
  • Full-time, 5-day-per-week role
  • 20 days annual leave
  • Company van
  • Company phone
  • Company iPad
  • Employer pension contribution
  • Lunch allowance
  • Full training and ongoing support from the CPM and Diageo teams
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CPM Ireland

We inspire people to TRY, BUY & LOVE your brands. CPM is an international sales outsourcing and customer experience agency. We inspire people to TRY, BUY & LOVE your brand, wherever, whenever, and however they can be influenced.We work with brands and businesses that want to identify and seize every opportunity to maximise returns and minimise risk efficiently. Partnering iconic brands across all major sectors from Food & Drink to Luxury, Technology and Automotive. Our amazing people connect with customers across physical, virtual and digital touchpoints in multiple markets and channels. Using strategic planning, data science and technology, we select and deploy the best resource in the most agile way to maximise results for you.Our integrated solutions include: sales, merchandising, technical sales & service, customer experience, sampling, experiential, shopper marketing, auditing and data analytics.But we couldn’t do it without our talented people. They uniquely possess a wide range of skills, experiences, and backgrounds, working as a cohesive team who cares, are curious and achieve together. There is a better way. Contact us to see how we can inspire youwww.cpm-int.com or call +353 (0)1 708 0300Industry – Sales and Customer Experience Outsourcing AgencySpecialities – Field Marketing, Sales, Technical Sales & Service, Contact Centres, Shopper Marketing, Outsourced sales, digital sales, data science, AI data insight , Shopper Engagement, Customer Experience, Experiential, Sampling, Merchandising, Retail Media Implementation and Auditing

Founded in 1986
Dublin, County Dublin, IRL
299 employees (24 in marketing)

Traffic Signals

Monthly Visitors
34.7K
Traffic Source Mix
Search
78.8%
Direct
11.4%
Referral
7.5%

Headcount Trend

Current headcount: ~299

Marketing Team

Marketing Team Size
24 (8% of company)
Marketing Roles Posted (Last 30 Days)
1