Customer Marketing Manager

London, UK (Hybrid)

£50K/yr – £65K/yrMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own and optimise in-life customer journeys and campaigns to lift engagement and cross-sell while balancing customer value and regulatory compliance.

  • Lifecycle Campaigns & Triggers: Own strategy, planning, execution and optimisation of in-life campaigns and trigger-based communications.
  • Cross-Functional Delivery: Align with Customer Marketing Ops, Brand, Product, Legal, Compliance, Content, and Data to ensure seamless journey and governance.

Job Description

Own and optimise in-life customer journeys and campaigns to lift engagement and cross-sell while balancing customer value and regulatory compliance.

  • Lifecycle Campaigns & Triggers: Own strategy, planning, execution and optimisation of in-life campaigns and trigger-based communications.
  • Cross-Functional Delivery: Align with Customer Marketing Ops, Brand, Product, Legal, Compliance, Content, and Data to ensure seamless journey and governance.
AJ Bell logo

AJ Bell

3.5 Glassdoor

AJ Bell was formed in 1995 and is now one of the leading online investment platforms in the UK. We provide customers and advisers with wide investment choice, low-cost delivery, market leading online functionality and first class service to help them manage investment portfolios within SIPPs, ISAs and Dealing accounts. We are a fast growing and profitable company, with over 644,000 customers and £103.3 billion of assets under administration. We are part of the FTSE 250 on the Main Market of the London Stock Exchange.

Founded in 1995
Salford, England, GBR
1.5K employees (85 in marketing)
60% recommend to a friend
65% CEO approval

Traffic Signals

Monthly Visitors
2.2M
Traffic Source Mix
Search
32.9%
Direct
62.6%
Referral
3.3%
Social
0.5%
Paid
0.6%

Headcount Trend

Current headcount: ~1.5K

Marketing Team

Marketing Team Size
46 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

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