CRO Specialist

Liverpool, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own the CRO-focused optimization lifecycle across web and app journeys, turning behavioural data, heatmaps, and experimentation results into evidence-based tests and commercial improvements.

  • Growth & Optimization: Lead end-to-end experimentation and hypothesis design within Agile teams to drive conversion and KPI improvements.
  • Analytics Translation: Translate complex analytics into concise, business-focused recommendations for product, marketing, and CX stakeholders.
  • Opportunity Prioritisation: Diagnose user behaviour across journeys, prioritise opportunities, and communicate impact in commercial terms.

Job Description

Own the CRO-focused optimization lifecycle across web and app journeys, turning behavioural data, heatmaps, and experimentation results into evidence-based tests and commercial improvements.

  • Growth & Optimization: Lead end-to-end experimentation and hypothesis design within Agile teams to drive conversion and KPI improvements.
  • Analytics Translation: Translate complex analytics into concise, business-focused recommendations for product, marketing, and CX stakeholders.
  • Opportunity Prioritisation: Diagnose user behaviour across journeys, prioritise opportunities, and communicate impact in commercial terms.
Matalan logo

Matalan

From humble beginnings to disruptive innovations in the retail industry, when we say there’s no other retailer like Matalan, we really mean it! There’s an honesty and energy here that allows our people to shine, which our colleagues, customers and suppliers love. With over 200 stores in the UK, a growing online presence and over 15,000 employees, we’re a thriving, omnichannel value retailer that’s going places and delivering year on year growth. If you want to work for a company that’s passionate about its people, helps you to grow and be the best you can be, then you’ve come to the right place. We work together to support our customers, suppliers and each other, and we’re excited by the possibility of our people helping us to shape the future of retail.We make sure every voice is heard, nurture the ambitions of our people and invest in their future. Our amazing and diverse people make us who we are and our values are the driving force behind everything we do: Think Customer, Think Family, Be Real, Be the Best.Talent is quickly spotted and nurtured, and there are lots of opportunities to tailor make your own career and learn with us.Right now, Matalan is stepping in to a new age and embracing the changing face of retail. We have some exciting opportunities across the business in Retail and Logistics, as well as Ecommerce, Marketing, Technology and Product at our Head Office in Liverpool and our new Creative Hub in London.

Founded in 1985
Kirkby, England, GBR
5.4K employees (186 in marketing)

Traffic Signals

Monthly Visitors
35.3K
Traffic Source Mix
Search
24.3%
Direct
26%
Referral
41.7%
Social
6.6%
Paid
1.2%

Headcount Trend

Current headcount: ~5.4K

Marketing Team

Marketing Team Size
186 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$33.2M
Last Raise
$33.2M
Seed, 1 years ago

Funding History

  • Apr 2025
    Seed • $33.2M

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