Responsibilities

• Own the accuracy and upkeep of each artist’s website, wiki page, and Google Knowledge Panel, ensuring information is correct, current, and reflective of each artist’s brand.
• Manage advertising platform access and account requests across the roster, including Meta, Google, TikTok, and other platforms, acting as the point of contact for administration and permissions.
• Coordinate platform updates, including press shots, bios, banners, and cover art, ensuring the correct assets are live and consistent across streaming platforms, social channels, and websites ahead of key moments.
• Own lyric and metadata optimisation across DSPs, including Spotify, Apple Music, and other platforms, ensuring lyrics, credits, and other metadata are correctly submitted and set up to support discovery.
• Track digital growth across the roster, including streaming, social, and search, identifying significant changes and investigating the factors driving performance.
• Work closely with the Digital Marketing Manager to connect platform and growth data with CRM, pre-sale, and fan data activity, helping build a complete picture of what is driving performance.
• Act as a quality-control check across outward-facing digital assets and content delivered by external social and content agencies, identifying factual errors, broken links, and inconsistencies before they go live, and flagging issues quickly when incorrect content has already been published.
• Brief and manage relationships with external social and content agencies, ensuring their output aligns with each artist’s strategy and brand, without owning day-to-day content creation or posting.
• Partner with the marketing team to brief external agencies on digital advertising, providing insights from platform and growth data to inform campaigns.
• Stay up to date with platform discovery mechanics, including algorithm changes, DSP editorial processes, and search behaviour, identifying opportunities to strengthen the roster’s digital presence.

Requirements

• Minimum of one to two years’ experience in a similar role within the music, entertainment, or digital industry.
• Passion for the music industry, with a strong interest in artists, platforms, and the evolving digital landscape.
• Strong understanding of digital platforms and technology, with the ability to quickly adapt to new tools and systems.
• Meticulous attention to detail, with the ability to identify and resolve errors across digital platforms, including typos, broken links, and outdated artist information.
• Experience managing advertising account access and administration across platforms such as Meta Business Manager, Google Ads, and similar tools.
• Confident working with external agencies, with the ability to manage relationships and oversee output without needing to manage day-to-day execution.
• Strong analytical and data literacy skills, with the ability to interpret streaming, social, and search data, identify trends, and translate findings into actionable insights.
• Strong awareness of the evolving digital landscape, including platform developments and DSP editorial trends, with an ability to identify emerging opportunities.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal teams and external partners.
• Ability to work closely with the D2F Manager and external social and content agencies.