Content Creator

Croydon, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 6 weeks ago

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Job Summary

Own Tropic’s short-form content engine for Instagram and TikTok, turning strategy into platform-specific, on-brand videos that drive engagement and learnings.

  • Content ideation and format adaptation for each platform to maximize engagement.
  • Own on-camera narratives, shooting and editing with mobile tools to deliver native-feel content.
  • Collaborate with campaigns and test/learn cycles to iterate based on performance.

Job Description

  • Generate fresh, original content ideas designed to drive engagement across Instagram and TikTok, based on the strategy set by the Social Media Manager
  • Translate the Tropic brand - our identity, values, and way of doing things into content formats and styles that are right for each platform and its audience
  • Help define and shape what Tropic looks and feels like on Instagram and TikTok, navigating platform nuances while keeping our essence intact
  • Shoot and produce content using an iPhone in a variety of environments, from the office to the warehouse to on-the-go to Tropic events
  • Edit content using tools such as CapCut or similar, ensuring a native, platform-first feel
  • Confidently appear on camera when needed, bringing personality and energy to content
  • Capture reactive, trend-led content quickly and creatively
  • Get involved in street-style interviews, behind-the-scenes footage, GRWM and day-in-the-life style content
  • Collaborate with the wider marketing and brand teams to align content with campaigns and key moments
  • Continuously test and learn, iterating on content based on performance and engagement
Tropic Skincare logo

Tropic Skincare

We’re on a mission to do good beyond beauty, leading the charge with clinically tested formulas that are both ethical and effective. We believe that with an Infinite Purpose, real change happens.All of our products are freshly made in the UK using the most innovative, effective ingredients that nature has to offer.

Founded in 2004
Croydon, England, GBR
1.7K employees (42 in marketing)

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Traffic Signals

Monthly Visitors
463.7K
Traffic Source Mix
Search
38.8%
Direct
51.2%
Referral
5.9%
Social
3.2%
Paid
0.8%

Headcount Trend

Current headcount: ~1.7K

Marketing Team

Median Career Experience
20 years
Median Tenure
10.5 years
Marketing Roles Posted (Last 30 Days)
4

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