Responsibilities

• Produce well-developed, appropriate, insight-led creative materials to be used across a range of internal and external platforms to highlight key messages.
• Produce well written and accurate communications suitable for different internal and external audiences in a range of formats, including news releases, newsletters, social media posts, web content, articles for inclusion in internal publications, information leaflets and posters and other corporate documents.
• Collaborate with stakeholders to identify, plan and develop campaigns and content across a range of internal and external channels, advising on the best way to communicate and engage audiences, and evaluating outcomes.
• Lead planning and management of all digital channels including our website and social media channels.
• Proactively engage with operational colleagues, stakeholders and project leads to plan and deliver a creative product that tells their story in the best way for the intended audience.
• Play an active role in external and internal responses for BFRS during major and significant incidents including internal communication, media handling, social media, photography, video, website management and briefing stakeholders, taking into account our responsibilities under the Civil Contingencies Act and working together with communication teams from other agencies. This includes attending events and incidents to manage communication and as part of an out-of-hours evening and weekend on-call rota.
• Produce photography, video and visual products – capturing, designing, animating, branding, scripting, storyboarding and editing. To develop simple corporate graphics and marketing materials, including digital content and traditional printed materials, and to work with an external designer on projects, to ensure materials are appropriate, engaging and reflect the Service’s brand.
• To support with planning, managing, attending and collecting content for Service corporate events including staff engagement events, awards, open days, etc.