Responsibilities

• Core areas of responsibility: - Communications: website, newsletter and social media
• Content creation: social media assets, video teasers, exhibition walkthroughs
• Website management
• Manage external agencies
• Brand oversight
• Newsletters: Design and schedule newsletters, announcements, and direct marketing across all gallery activities in a timely and consistent manner
• Social media: manage Instagram/Youtube channels, including content creation, scheduling, and campaign delivery across exhibitions, fairs, and events
• Liaise with gallery team, artists’ studios and institutions to obtain marketing materials
• Manage external PR and content agencies
• Data analysis: report on website/social media engagement using relevant tools and data, providing insights and recommendations for improvement

Requirements

• 2 to 5 years’ experience in an equivalent role
• Excellent copy-writing skills
• Strong digital and IT skills, proficient across a range of platforms and programmes with ability to use, create and edit digital media (e.g. Adobe Suite/Canva)
• Thorough understanding of digital media platforms (e.g. Instagram/Meta/paid media) and audience growth to develop targeted campaigns
• Outstanding sense of initiative and ability to generate effective and creative marketing ideas, further informed by a data-driven approach
• Highly organised, process-driven approach with strong attention to detail
• Ability to work independently while contributing effectively as part of a team
• Strong knowledge of the industry
• Applicants for this role will be expected to show previous experience of working across the key duties and responsibilities outlined above
• The role requires working Saturdays on a rotational basis.