Responsibilities

• 1. Lead, inspire and manage the Communications team and be responsible for all communications, events and marketing activities and outputs across the Town Council services.
• 2. Lead on creating strong copy content which empowers internal and external audiences both on and offline, including widening participation and addressing the needs of those in digital poverty.
• 3. Responsible for co-ordinating all internal and external communications about Town Council services, activities and events. Including commissioning advertising campaigns as appropriate.
• 4. Develop a strategy for effective internal communication, ensuring maximum collaboration and shared working across all teams within the Town Council.
• 5. Prepare management information highlighting audience reach across all communication channels.
• 6. Draft press releases for sign off by the Town Clerk and Mayor.
• 7. Build strong and effective relationships with internal and external customer segments, press & media.
• 8. Provide on-going support and training to staff and Councillors on effective communication and feedback methods.
• 9. Grow the Councils ability to tell stories effectively for different press and broadcast audiences through supporting media relations activities.
• 10. Ensure public affairs messaging and communications approaches are integrated and impactful.

Requirements

• Qualifications related to Communications and Marketing or relevant experience
• Experienced in Adobe and Canva
• Experienced in social media platforms and digital applications
• Minimum 5 GCSEs (or equivalent) including English and Maths
• - Minimum of 5 years management experience
• - Minimum of 2 years’ experience in Communications and Marketing
• - Experience of managing budgets effectively
• - Demonstrable track record of creating communications plans and implementing effective communications strategies
• - Creative flair
• - Experience of event management

Preferred

• Experience of resolving conflict
• Understanding of Local Government practices and the role of Councillors
• Procedural and practical knowledge of Local Government administration