Novo Nordisk, Inc. logo
Novo Nordisk, Inc.

Communications Manager - Consumer

UK

Salary Not AvailableMid Level

Posted 5 weeks ago

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Job Summary

Own media relations and storytelling for consumer health through UK communications, turning science into accessible narratives while managing regulatory constraints and building cross-functional, earned-first campaigns.

  • Media strategy and journalist relationships to secure proactive coverage
  • Story shaping and forward-looking media moments across consumer lifestyle angles
  • Influencer/creator engagement with ABPI governance and impact evaluation

Job Description

Responsibilities

  • Developing and delivering a proactive consumer and lifestyle media strategy aligned to UK communications priorities, and building strong relationships with journalists, editors and key media stakeholders
  • Identifying, shaping and landing compelling stories that turn complex science and disease areas into accessible, culturally relevant narratives, and maintaining a forward-looking pipeline of features and media moments
  • Designing and leading influencer and creator engagement strategies – including selection, vetting, management and evaluation – ensuring full compliance with the ABPI Code of Practice and internal governance
  • Building a strong bank of media-ready assets, case studies and spokesperson materials, and sharing best practice to lift media and influencer capability across the wider team
  • Monitoring media, cultural and social trends to spot opportunities, anticipate reputational risks and feed insight back into campaign planning.
  • Partnering with cross-functional teams across marketing, medical, legal and regulatory to shape integrated, earned-first campaigns that resonate with public audiences
  • Contributing to the weekly media rota, monitoring and responding to media enquiries and coverage
Novo Nordisk, Inc. logo

Novo Nordisk, Inc.

We’re not your typical healthcare company. In a modern world of quick fixes, we focus on solutions to defeat serious chronic disease and create long-term health.We seek out new ideas and put people first as we push the boundaries of science, make healthcare more accessible, and work to treat, prevent, and even cure diseases that affect millions of lives. Founded in Denmark in 1923, today we employ more than 69,000 people in 80 offices around the world – all united by our bold purpose to drive change to defeat serious chronic diseases. Want to learn more? Visit www.novonordisk.com.This page isn’t intended for discussions about products. As such, postings or comments that contain product discussions may be removed. This page is for discussions about Novo Nordisk and its subsidiaries and the initiatives and projects we are involved in. While we welcome everyone to make comments, we reserve the right to block and remove those that are off-topic, abusive or intended to spam. Any questions specific to products should be made to your healthcare professional. If you wish to file an adverse drug reaction please contact Novo Nordisk’s office in the country you live in: https://www.novonordisk.com/contact-us/find-local-information.htmlFor other customer complaints, please contact us here: https://www.novonordisk.com/contact-us.htmlPlease keep in mind that Novo Nordisk A/S and its subsidiaries work within a highly regulated industry. Therefore, comments that pertain to legal matters or regulatory issues may be removed. Comments contained on this site come from members of the public, and do not necessarily reflect the views of Novo Nordisk A/S. Novo Nordisk A/S does not endorse or approve any content added by other LinkedIn users.Learn more about our privacy disclaimer and community guidelines here: https://www.novonordisk.com/data-privacy-and-user-rights/social-media-privacy-disclaimer.html

Founded in 1923
Copenhagen, Capital Region of Denmark, DNK
63K employees (2,503 in marketing)
www.novonordisk.com