Communications Lead - Rugby Development

Edinburgh, UK

£35K/yr – £38K/yrMid LevelFull time

Posted 4 months ago

Job Summary

Own the community rugby narrative by aligning PR and cross-team communications to strategic priorities, while building strong media relationships and storytelling that reach both grassroots and national audiences.

  • Lead cross-functional communications planning with Marketing, Social, and Content to tell the rugby development story to communities and wider fans.
  • Identify calendar milestones and craft moments that maximize visibility and engagement.
  • Develop trusted media partnerships and execute proactive campaigns with effective reactive storytelling across channels.

Job Description

Responsibilities

  • Leading our Rugby Development communications strategy by driving a communications plan aligned to strategic priorities, collaborating with our Marketing, Social and Content teams as the lead voice on messaging for the community game
  • Identifying and delivering standout milestones and moments that matter in the rugby calendar
  • Championing the community game, ensuring Rugby Development and the domestic game is always well represented
  • Working closely with internal and external stakeholders to share stories that maximise reach and impact

Requirements

  • Someone that can translate high-level priorities into clear, compelling narratives
  • Ability to establish strong media relationships and a proven track record of generating impactful coverage, managing proactive campaigns and reactive situations
  • A confident collaborator - you build trusted relationships with partners, colleagues and grassroots clubs and you know how to bring people along with you
  • Experience leading integrated communication plans across communications, marketing and digital channels

Salaries

Posted range

£35K/yr – £38K/yr

Taken straight from the job posting.

See all Scottish Rugby Union salaries

Communications Lead - Rugby Development

Scottish Rugby Union · Edinburgh, UK