Campaign Coordinator at SailGP | Greater London, Kensington and Chelsea, UK

SailGP

Campaign Coordinator

Greater London, Kensington and Chelsea, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own the multi channel campaign engine for fan engagement and revenue, blending data, experimentation and cross functional collaboration.

Own multi channel campaigns across email, push, in app, web and social using Eloqua with automated workflows.
Translate campaign and behavioural data into actionable insights that drive retention and revenue growth.

Job Description

Design, build, and manage complex multi-channel campaigns (email, web pages, push, in-app, social) using Eloqua’s tools and capabilities
Develop and maintain automated campaign workflows to optimise campaign performance and ultimately enhance the fan experience
Troubleshoot technical issues, identify opportunities for optimisation, and implement best practices for campaign deliverability, engagement, sales and segmentation
Champion a test and learn approach, ensuring each campaign has a clear objective and clear hypothesis that is being challenged
Work closely with the Campaign Manager and wider Fan Engagement team on the outbound comms calendar to ensure campaigns are resourced, planned and built on time
Support the implementation and deployment of dynamic content and personalised creative solutions, including Movable Ink experiences, ensuring timely delivery and alignment with campaign objectives.
Own the delivery of weekly, monthly and campaign-specific reporting that provides clear performance analysis, audience insights, trend identification and actionable recommendations.
Translate campaign and behavioural data into strategic insights that support fan engagement, retention and revenue growth objectives.
Champion a test-and-learn culture by defining hypotheses, analysing outcomes and sharing learnings with stakeholders.
Champion the integration of new customer data into the wider technology stack to further improve the quality of the data available for campaigns

SailGP

SailGP, the world’s most exciting racing on water, is grand prix racing like you’ve never seen before – and one of the world’s fastest growing sport and entertainment properties. Flying identical, high-tech F50 boats faster than the wind, at speeds close to 100 km/h are driven by the sport’s top athletes. Leaders in purpose driven and sustainable sport, SailGP is showing how sport can inspire change with the world-first Impact League: a second podium for the planet, with teams scored on purposeful action in addition to their racing skill. SailGP promotes best-in-class environmental and DEI policies for lasting positive impact in our #RacefortheFuture.

Founded in 2018

London, England, GBR

458 employees (100 in marketing)

www.sailgp.com