Fashion Growth marketing internship
Arvoa
UK (Remote)
£0K/yr - £0K/yrIn-houseFull-timeIntern/new grad
3 days ago
Brand & Social Strategist
London, UK (Hybrid)
Salary Not AvailableSenior LevelTemporary
Posted 3 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own a brand-led social engine that spans strategy, content, and launch performance for a fashion house seeking cultural relevance and audience growth.
- Brand & Social Ownership: define voice, visuals, and storytelling across organic channels while aligning with product launches and editorial calendars.
- Launch & Narrative Playbook: build RTW launch narratives and post-launch engagement plans with measurable success metrics.
- Cross-Functional Influence: coordinate brand, paid social, and digital to keep product pushes and stories in sync.
Job Description
Responsibilities
- Brand Strategy: implement brand voice and visuals across organic social and align with platform storytelling.
- Seasonal narratives: translate RTW collection into compelling audience stories for multiple channels.
- Positioning: partner with the Global Marketing Manager to refine audience focus and cultural moments.
- Brand guidelines: collaborate with Digital and Paid social to enforce clear brand frameworks.
- Social Strategy: own organic social priorities, pillars, formats, and audience growth.
- Execution partner: work with the Social Media Manager to turn strategy into a concrete content plan.
- Platform growth: spot new formats, creator partnerships, and emerging channels for expansion.
- Performance lens: track metrics and feed insight back into strategy on cadence.
- Cross-functional alignment: sit at the intersection of brand, paid social, and digital with aligned product pushes.
- RTW Launch: lead pre-launch awareness, launch playbook, and post-launch community engagement with defined success metrics.
Mulberry
Mulberry is a people-first product protection platform that offers solutions for retail partners and consumers. Mulberry product protection plans can be purchased directly from Mulberry or through qualified retail partners. Mulberry protects customer purchases from accidental damages and losses with a best-in-class solution that offers simple claims-filing and fast resolutions.The Mulberry platform enables partners to easily integrate Mulberry’s innovative consumer experience to seamlessly offer product protection, delivering more value for customers while driving incremental revenue. With Mulberry, partners can offer individual plans and an unlimited coverage option to cover product defects and accidental damage. With over 3 million protection plans sold at over 200+ brands, 1M+ shoppers rely on Mulberry's comprehensive coverage and easy-to-manage plans with 24/7 support and on-demand claims filing.
