Responsibilities

• Help develop and deliver integrated marketing plans that support business growth objectives.
• Build and deliver consumer campaigns, aligned with brand strategy – including above-the-line advertising.
• Measure campaign effectiveness and demonstrate return on investment.
• Support with brand specific PR output.
• Managing tactical brand promotions and partnerships -with a focus on off trade - from brief to execution.
• Support the senior brand manager with the proactive monitor of brand IP and competitor activity
• Coordinate and manage off trade marketing support, including buyer meetings, in-store activation, sampling, online advertising etc.
• Support innovative and new direct to consumer sales channels e.g. Amazon.
• Deliver customer presentations to drive engagement and reach brand aims e.g. further distribution
• Where necessary, collaborate with the on trade teams to ensure seamless execution of dual-channel campaigns and promotions

Requirements

• Organised and methodical, able to support with the creation and delivery of marketing campaigns and activations.
• Team player with well-developed people and skills listens to others, actively contributes, and shows commitment to building relationships within the team and wider business.
• Problem solver with personal drive, excellent story-telling skills.
• Proven experience in marketing, with knowledge of both traditional and digital channels
• The ability to manage multiple projects at once.
• Proven experience developing and helping implement marketing and brand plans.
• A real passion for the drinks industry.
• Exceptional attention to detail and visual aesthetics.

Preferred

• Previous experience within FMCG is desirable.

Benefits

• Company bonus scheme
• 30% discount on food & drink within our managed pubs
• 30% off in our Visitors Centre shop including brands like Yeti, St. Eval, Atlantic blankets
• 50% discount on accommodation within the managed estate
• Fantastic training & career development opportunities
• Pension Scheme - 4% Employee and Employer or increase to 5%
• Cycle to work scheme
• Westfield Health cash plan – Claim money back for Dental, Eye Care, Physio etc.
• Westfield Rewards – Shopping rewards
• Have a voice in shaping our workplace through employee-led forums and working groups, influencing policies, and initiatives