Affiliate Marketing Manager

London, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own affiliate operations and partner growth end to end for a UK portfolio, balancing campaign performance with ROI and strong publisher relationships.

  • Affiliate operations and portfolio growth: manage campaigns, monitor ROI, and identify optimization opportunities.
  • Partner relationships and negotiation: maintain Tier 2/3 publishers, drive ROI, and recruit new affiliates with data-backed pitches.
  • Reporting and insights: work with analytics to translate performance data into recommended campaign refinements and investment decisions.

Job Description

Responsibilities

  • Affiliate Account Operations
  • Ensure smooth operation across all affiliate activities — running campaigns, monitoring key metrics, and identifying areas for improvement and optimisation
  • Monitor and analyse campaign results, producing weekly and monthly KPI reports with clear insight and recommendations for the client
  • Collaborate with the wider Marketing team to ensure the affiliate calendar and strategy remain aligned with the broader brand and communications plan
  • Support the Affiliate Manager with affiliate-related queries and monthly validation processes
  • Monitor affiliate profitability and performance, flagging risks and opportunities proactively
  • Audit publisher accounts and domains to ensure promotional codes and offers are accurately represented and exposure opportunities are maximised
  • Partner Relationships
  • Maintain regular, proactive contact with affiliate partners across the portfolio — keeping them informed, engaged, and motivated to perform
  • Negotiate and optimise individual affiliate partnerships to ensure business objectives and ROI targets are consistently met
  • Build and maintain strong working relationships with Tier 2 and Tier 3 publishers, treating them as valuable long-term partners
  • Portfolio Growth
  • Help build and manage the UK affiliate portfolio — supporting the creation, planning, and execution of acquisition and retention campaigns
  • Optimise affiliate channel revenue to meet annual targets, identifying and acting on efficiency and growth opportunities
  • Work with Partnerize to create gap analyses that identify new partnership opportunities and support recruitment of new affiliates
  • Conduct market and competitor research to inform growth strategy and support future planning
  • Reporting and Insight
  • Deliver clear, concise, and reliable reporting on all affiliate activity to key stakeholders, both on a scheduled and ad-hoc basis
  • Work alongside the Data Analyst and Marketing Intelligence team to optimise affiliate performance and investment decisions
  • Use performance data to inform campaign refinement and strategic recommendations
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OLIVER Agency

3.4 Glassdoor

Established in 2004, we are the first and only company to exclusively design, build and run bespoke in-house agencies and ecosystems for brands. Today, we create work that delivers business growth, fame and purpose for over 300 clients in 48 countries and counting. Our unique model moves at the speed of modern business to drive change from the inside out; working smarter to make our clients’ money go further, and helping them build better solutions, systems and brands. Client solutions include Unilever’s U-Studio (a platform used by almost three-quarters of Unilever's brands globally), and adidas’ off-shore hub.We are part of the Inside Ideas Group (IIG), which combines specialisms from Adjust Your Set (content and culture), Dare (design, experience and engineering) and Aylesworth Fleming (property marketing). IIG joined marketing technology group, The Brandtech Group (formerly known as You & Mr Jones) in January 2019 to give their clients access to the latest marketing technology solutions. The group includes tech-driven marketing companies, 55, Mofilm, Collectively, Gravity Road, Blood and Mobkoi, and holds strategic investments in leading technology businesses including Pinterest, Niantic, AI Foundation, VidMob, Jivox, Zappar, EVRYTHNG, Automat, Blacktag and Beeswax.

Founded in 2004
London Colney, England, GBR
3.8K employees (1,882 in marketing)
64% recommend to a friend
62% CEO approval

Traffic Signals

Monthly Visitors
38K
Traffic Source Mix
Search
43.2%
Direct
43.7%
Referral
7.5%
Social
4.4%
Paid
1%

Headcount Trend

Current headcount: ~3.8K

Marketing Team

Marketing Team Size
860 (23% of company)
Median Career Experience
12 years
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
2

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