Sr Marketing Manager, Market Development

London, UK (Unknown)

Salary Not AvailableSenior Level8+ years expFull time

Posted 6 weeks ago

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Job Summary

Own international market development for a diabetes therapy portfolio, aligning cross‑functional teams to accelerate adoption across markets and therapists.

  • Lead international market development strategies and team, shaping regional execution with local market input.
  • Own KOL engagement and HCP education, coordinating product, medical, and market access to drive a coherent adoption plan.
  • Coordinate with Product Management, Medical, and Global Market Access to turn barriers into scalable market programs and messaging adjustments.

Job Description

Responsibilities

  • Develop a deep understanding of international market dynamics, care pathways and patient attitudes/attributes, barriers to care, and product adoption requirements to support AID becoming standard of care
  • Identify and understand international barriers to therapy adoption across key customer segments
  • Build and lead international market development strategies and plans as a therapy and market expert, in collaboration with global segment, medical, market access and local market teams
  • Support the development of creative market development strategies, programs, and marketing materials to drive international adoption of Omnipod and AID
  • Serve as International Marketing lead for KOL Engagement and HCP Education, partnering cross‑functionally to ensure aligned strategy and execution
  • Support regional sales training needs related to AID positioning, value story, and messaging
  • Partner with Product Management, Clinical, Medical, and Global Market Access teams to gather and translate insights on therapy adoption barriers
  • Partner with priority local markets throughout the therapy adoption lifecycle to assess market acceptance and messaging impact, adjusting strategies as needed
  • Lead and develop the international marketing market development team, currently one direct report, setting priorities and driving high‑quality execution
  • Partner with the Intl DTC & HCP team on development & deployment of key assets to drive awareness & education of AID within the broader brand comms plan
Insulet Corporation logo

Insulet Corporation

4.1 Glassdoor

Insulet Corporation (NASDAQ: PODD), headquartered in Massachusetts, is an innovative medical device company dedicated to simplifying life for people with diabetes and other conditions through its Omnipod product platform. The Omnipod Insulin Management System provides a unique alternative to traditional insulin delivery methods. With its simple, wearable design, the tubeless disposable Pod provides up to three days of non-stop insulin delivery, without the need to see or handle a needle. Insulet’s flagship innovation, the Omnipod 5 Automated Insulin Delivery System, integrates with a continuous glucose monitor to manage blood sugar with no multiple daily injections, zero fingersticks, and can be controlled by a compatible personal smartphone in the U.S. or by the Omnipod 5 Controller. Omnipod products are offered in 25 countries around the globe.HIRING SCAM ALERT Recently, individuals impersonating Insulet Human Resources members have offered fraudulent interviews and job offers to unsuspecting candidates. To help protect you from these scam artists, please be aware that:•Insulet will never interview a candidate over RingCentral, similar messaging apps or social media (i.e. Google Hangouts, WhatsApp, Facebook Messenger, etc.), or via text message.•Insulet will never send a company check or ask an applicant to pay a fee or purchase at home work/training materials in connection with an application for employment.•Insulet will never provide excess money to an applicant and ask the applicant to write a check for repayment.If you have any doubt about a job offer or any other communication purporting to come from Insulet, please reach out to us directly at 978-600-7000.If you receive any type of communication on behalf of Insulet that seems inappropriate or suspicious, please report this activity to: www.iC3.gov or www.stopfraud.gov.

Founded in 2000
Acton, Massachusetts, USA
4.6K employees (227 in marketing)
80% recommend to a friend
85% CEO approval

Traffic Signals

Monthly Visitors
167K
Traffic Source Mix
Search
40.3%
Direct
48.9%
Referral
8.7%
Social
0.8%
Paid
1.3%

Headcount Trend

Current headcount: ~4.6K

Marketing Team

Marketing Team Size
167 (4% of company)
Median Career Experience
13.5 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
6

Funding

Total Funding
$629.5M
Last Raise
$450M
Post IPO Debt, 12 months ago

Funding History

  • Mar 2025
    Post IPO Debt • $450M
  • Mar 2009
    Post IPO Debt • $60M
  • Feb 2006
    Series E • $50M

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