Responsibilities: Lead the strategic performance and growth of Time Out’s social channels (London & Travel). Own publishing strategy and execution, ensuring content is delivered at the optimal time, frequency and format for each platform. Analyse audience behaviour and platform insights to continuously improve reach, engagement and content performance. Develop structured testing frameworks to refine content packaging and distribution strategies. Partner closely with editorial teams to ensure content is socially optimised without compromising quality or brand voice. Help shape social-first formats that can scale across platforms. Identify opportunities to turn standout editorial moments into high-performing social franchises. Contribute actively to content creation across platforms, including filming, scripting and shaping social-first formats. Be confident appearing on camera where appropriate, whether fronting explainers, hosting short-form formats or representing Time Out at events. Capture and direct social-first, phone-shot content on location when required. Stay closely connected to cultural moments and platform trends to keep Time Out at the forefront of what’s happening. Own and manage the social publishing calendar across platforms. Balance planned, reactive and trend-led content. Ensure consistent, high-quality output across Instagram, Facebook, TikTok and YouTube.