Responsibilities

• Lead organic social strategy and execution for a set of clients, including content planning, copywriting, asset briefing and publishing across key platforms.
• Manage always‑on social calendars, ensuring content is on‑brand, timely, and aligned with each client’s wider marketing and commercial priorities.
• Run UGC and influencer campaigns end‑to‑end: identifying suitable creators, managing outreach, briefing deliverables, coordinating approvals and tracking performance.
• Build and nurture online communities through proactive engagement, moderation and smart use of platform features such as stories, lives and comments.
• Work closely with our in‑house creative, media and paid teams to deliver integrated campaigns and ensure organic and paid activity complement each other.
• Use native analytics and third‑party tools to monitor performance, report on results and make data‑informed recommendations to improve future content and campaigns.
• Stay on top of platform trends, formats and best practice, bringing new ideas into client strategies and spotting opportunities for reactive and UGC‑driven content.
• Support the development of junior team members, sharing best practice and helping to refine processes across our social offering.

Requirements

• Significant experience in a social media role, ideally within an agency environment, with a strong track record of planning and delivering organic social campaigns.
• Proven experience running UGC or influencer campaigns, from sourcing and managing creators to reviewing content and reporting back to clients.
• Confident across major social platforms (Meta, Instagram, TikTok, LinkedIn and YouTube) with a clear understanding of what works where and why.
• Strong copywriting skills and an eye for thumb-stopping content, with the ability to brief and collaborate with designers, videographers and editors.
• Some working knowledge of paid social (Meta ads and ideally other platforms), sufficient to collaborate with paid specialists and understand how organic and paid can work together.
• Comfortable using scheduling and analytics tools and turning data into clear, actionable insights for clients and internal teams.
• Organised, proactive and able to manage multiple brands, deadlines and stakeholders at once without losing detail or quality.
• A collaborative, client-focused mindset, with the confidence to present ideas, explain rationale and build strong relationships.
• Full UK driving license and ability to travel to client meetings and content shoots.

Benefits

• Full-time role based at our Poole office with hybrid working available.
• Competitive salary, depending on experience.
• Company pension and employee benefits.
• Discounted David Lloyd gym membership.
• Apple laptop and mobile phone.
• Staff discount and benefits scheme
• Supportive, creative team environment, with opportunities to shape our evolving social and UGC offering.