Responsibilities

• Manage and curate content across various social media platforms, including scheduling posts, monitoring engagement, and analyzing performance metrics.
• Develop innovative social media campaigns that align with marketing goals and resonate with target audiences.
• Assist in creating multimedia content such as graphics, videos, and written posts to enhance brand storytelling.
• Support public relations efforts by drafting press releases, coordinating media outreach, and maintaining positive relationships with media contacts.
• Monitor online conversations and respond promptly to comments, messages, and inquiries to foster community engagement.
• Collaborate with internal teams to ensure brand consistency across all digital channels and promotional materials.
• Track campaign results and prepare reports to measure success, identify opportunities for improvement, and optimize future initiatives.

Requirements

• Strong interest in social media management, digital marketing, or related fields.
• Excellent written communication skills with an eye for detail and creativity.
• Basic understanding of public relations principles and media outreach strategies.
• Familiarity with social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Ability to work independently while managing multiple projects in a fast-paced environment.
• Prior experience or coursework in marketing, communications, or related disciplines is a plus.
• Positive attitude with a proactive approach to learning and problem-solving.

Preferred

• Bachelor's (preferred)

Benefits

• Casual dress
• Employee discount
• Store discount