Social Media Manager - Volunteer at Disability Equals Ability | London, UK

Disability Equals Ability

Social Media Manager - Volunteer

London, UK (Remote)

Salary Not AvailableIntern/New GradVolunteer

Posted 2 months ago

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Job Summary

Own the social media and digital fundraising narrative, turning audits, trend spot checks, and volunteer management into a cohesive content engine that drives donor engagement and education across channels.

Content strategy and channel setup: lead the plan and coordinate rollout to optimize fundraising impact.
Audits and competitive insights: assess channels and implement improvements based on peers and trends.
Volunteer management and brand voice: guide social media volunteers and enforce DEA tone across all posts.

Job Description

Develop communications content to inspire new and existing donors, leading to increased individual giving.
Conduct a full audit of existing social media channels and provide insights and optimizations based on competitor analysis.
Create a comprehensive strategy including content analysis, channel strategy, and setup.
Stay updated on emerging trends in digital communications and recommend new channels for fundraising and audience engagement.
Engage existing supporters, reach new donors, and co-create original, impactful content to inspire and educate.
Manage the social media volunteers in areas such as design, digital marketing, and fundraising to ensure projects are completed on time and meet standards.
Review and edit content to ensure adherence to brand guidelines, acting as an expert on DEA’s tone of voice.
Monitor channels, respond to messages, and engage with the community to foster a supportive online presence.

Proficiency in social media platforms (e.g., Facebook, Instagram, LinkedIn) and digital marketing tools.
Strong copywriting and editing skills, with attention to detail and adherence to brand guidelines.
Ability to develop and execute comprehensive digital marketing strategies.
Competency in data analysis and reporting to measure the effectiveness of campaigns.
Knowledge of SEO, content marketing, and email marketing.
Previous experience in a digital marketing or social media management role.
Experience in creating and managing content calendars.
Familiarity with running paid advertising campaigns on social media platforms.
Experience in engaging and growing online communities.
Experience in creating and managing content calendars.