Own social media program by leading the team, driving content strategy across platforms, monitoring trends, and measuring impact to inform campaigns and improvements.

• Lead the social team and coordinate content creation for Facebook, Twitter, Instagram, and other channels.
• Collaborate with marketing to align campaigns with brand voice and objectives while researching industry trends and competitor activity.
• Monitor engagement, analyze metrics, report to senior management, and host regular team meetings to optimize presence.

Requirements

• Strong interest in public relations and social media management.
• Excellent written communication skills with a keen eye for detail.
• Familiarity with various social media platforms and their best practices.
• Ability to work collaboratively within a team environment.
• Creative mindset with the ability to generate innovative ideas for content creation.
• Basic knowledge of graphic design tools (e.g., Canva or Adobe Creative Suite) is a plus but not essential.
• A proactive attitude towards learning and personal development.