Social Media and Content Lead

Rugeley, Staffordshire, UK (Unknown)

Salary Not AvailableMid LevelFull time

Posted 23 hrs ago

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Job Summary

Own the end-to-end social content lifecycle for Merlin, from planning and production to publishing and engagement, while building partnerships and driving growth through campaigns and performance analysis.

  • Lead content planning and calendar management
  • Collaborate with ambassadors and influencers
  • Analyze performance to optimize future content

Job Description

Responsibilities

  • Plan, shoot and edit engaging content for Instagram, Facebook, TikTok, YouTube and other digital channels.
  • Produce a mixture of product, lifestyle, rider and behind-the-scenes content.
  • Capture photography and video content at events, dealer visits, product launches and ride-outs.
  • Work with internal teams to bring new products and campaigns to life.
  • Develop content that reflects Merlin's premium positioning and British heritage.
  • Manage Merlin's social media channels on a daily basis.
  • Create and maintain content calendars.
  • Schedule and publish content across all platforms.
  • Monitor performance and identify opportunities for growth and engagement.
  • Respond to community interactions and help build stronger customer relationships.

Requirements

  • Full UK motorcycle licence.
  • Active rider with a genuine passion for motorcycling.
  • Experience managing social media channels for a brand or business.
  • Strong photography and videography skills.
  • Competent using content editing software such as Adobe Creative Suite, Premiere Pro, CapCut or similar.
  • Excellent written communication skills.
  • Highly organised and able to manage multiple projects simultaneously.
  • Comfortable appearing in content and engaging with customers and riders.

Preferred

  • Experience within the motorcycle, automotive, cycling or outdoor sectors.
  • Experience with paid social campaigns.
  • Experience working with influencers and ambassadors.
  • Knowledge of Shopify and social commerce.
  • Basic graphic design skills.
  • YouTube content creation experience.

Benefits

  • Additional leave
  • Company events
  • Employee discount
  • Free or subsidised travel
  • On-site parking
The Merlin Partnership Ltd logo

The Merlin Partnership Ltd

LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.

Founded in 2009
Bristol, England, GBR
31 employees (4 in marketing)

Traffic Signals

Monthly Visitors
425M
Monthly Google Ads Budget
$18.2M
Traffic Source Mix
Search
39.5%
Direct
31.4%
Referral
5.8%
Social
4%
Paid
5.7%

Headcount Trend

Current headcount: ~31

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
666