Responsibilities\n\n- Develop, curate, and schedule engaging content across all social media channels, including Facebook, Instagram, and others.\n- Monitor and analyse social media metrics to optimise content performance and engagement strategies.\n- Manage online reputation by responding to comments, messages, and reviews in a professional manner.\n- Maintain up-to-date knowledge of social media trends, tools, and best practices to ensure innovative content delivery.\n- Assist in planning and executing public relations initiatives to enhance brand image and community engagement.\n- Track competitors’ activities and industry developments to identify new opportunities for outreach.\n\nRequirements\n\n- Proven experience in social media management and digital marketing strategies.\n- Strong understanding of public relations principles and how they apply within digital platforms.\n- Excellent written communication skills with the ability to craft compelling messages tailored to diverse audiences.\n- Proficiency in social media management tools.\n- Creative mindset with the ability to generate innovative ideas for campaigns and content.\n- Organisation skills enabling effective scheduling and multitasking across multiple channels.\n- Ability to analyse data insights and adapt strategies accordingly for optimal results.\n- A proactive attitude with strong organisational skills and attention to detail.\n- Previous experience in Healthcare advertising is required.\n