Social Media Coordinator

UK (On-site)

Salary Not AvailableEntry LevelPermanent

Posted 7 weeks ago

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Job Summary

Own the content engine for multi-channel craft storytelling with hands-on production, trend tracking, and community care; write blog posts and help shape Yarnsmiths brand launches.

  • Content Ownership: produce photos, videos, and graphics for Instagram, Facebook, YouTube and TikTok.
  • Platform & Trends: identify trends and keep up with changes across platforms.
  • Community & Launch Support: monitor engagement and propose launch ideas, including designer outreach.

Job Description

Own content creation and social storytelling across craft platforms with hands-on video/photo content, trend spotting, and community engagement, plus blog writing and launch support to keep Yarnsmiths relevant.

  • Content creation and production: produce photos, videos, and graphics for Instagram, Facebook, YouTube and TikTok.
  • Trend and platform monitoring: identify trends and keep up with changes across platforms.
  • Community engagement: monitor and respond to comments/messages and engage with crafters.
  • Pinterest updates: update Pinterest with free patterns.
  • Performance monitoring: track and report on performances across platforms.
  • Blog writing: write posts for The Craft Room, including interviews and cross-department collaboration.
  • Launch support ideas: propose photography, pattern ideas, and identify designers for Yarnsmiths brand launches.
  • Team support: perform other duties to support the Marketing team.
Wool Warehouse logo

Wool Warehouse

Wool Warehouse is owned and run by Holly and Andy, who set up the company. We are very proud to be an independent retailer. While this means we may not have the resources of our larger competitors, we continually reinvest back into the business, and are gradually able to increase the range of yarns we offer, as and when time, funds and space allow.In 2022, we launched our in-house brand of yarn, Yarnsmiths.

Founded in 2011
Royal Leamington Spa, England, GBR
23 employees (3 in marketing)

Traffic Signals

Monthly Visitors
849.1K
Monthly Google Ads Budget
$34
Traffic Source Mix
Search
41.9%
Direct
50.4%
Referral
4.2%
Social
2.5%
Paid
1%

Headcount Trend

Current headcount: ~23

Marketing Team

Marketing Team Size
3 (13% of company)
Marketing Roles Posted (Last 30 Days)
1