Responsibilities

• Take ownership of the weekly and monthly content plan and posting schedule.
• Plan, shoot and edit engaging content for all socials
• Create engaging Reels, TikToks, Stories and static posts aligned with campaigns and product launches
• Schedule and publish daily content across all platforms
• Develop and manage content calendars aligned with launches, campaigns and business goals
• Ensure there is always enough content captured and planned ahead
• Maintain a consistent brand aesthetic and cohesive feed
• Stay ahead of trends, audios and formats, bringing fresh ideas to the brand each week
• Monitor key performance metrics including engagement, reach, saves and shares and follower growth, reporting on results and identifying opportunities for improvement.
• Work closely with the founder to develop creative concepts, campaign ideas and content strategies

Requirements

• 2–3 years' experience in social media, content creation or digital marketing, ideally within fashion, lifestyle or e-commerce
• Strong understanding of Instagram and TikTok trends and what drives engagement
• Experience editing content using CapCut, Canva, Adobe Photoshop or similar platforms
• A strong eye for aesthetics, styling and branding
• Confident both behind and in front of the camera
• Comfortable attending and helping direct shoot days
• Highly organised with the ability to manage multiple projects and deadlines
• Self-motivated and able to take initiative without constant direction
• Commercially minded and understands how content drives engagement and sales
• Passionate about fashion, activewear and social-first brands

Preferred

• Experience working within a fashion or e-commerce brand
• Experience with influencer marketing and gifting campaigns
• Shopify experience
• Basic photography or videography skills
• Experience with Meta Ads
• Knowledge of Adobe Lightroom or Premiere Pro

Benefits

• Creative ownership from day one
• The opportunity to help shape the future of the brand
• 50% Staff discount on nkdapparel products
• Competitive salary of £27,000–£28,000 depending on experience
• Free on-site parking
• Company events and shoot days
• Birthday day off
• Company pension
• Genuine progression opportunities as the business grows