Paid Social Account Manager
Velocity+
UK (Remote)
In-houseFull-timeMid level
2 days ago
Senior Performance Media Executive -Paid Social
London, UK (Hybrid)
Salary Not AvailableSenior LevelFull time
Posted 2 months ago
Top 1% of applicants do these two things.
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Job Summary
Own paid social acquisition and drive scalable growth across Meta and TikTok while hitting CPA/ROAS targets and maintaining governance.
- Growth & Performance: Plan, launch, and optimize campaigns across Meta, TikTok, and DV360 with solid budgeting and audience strategies.
- Creative & Audience Testing: Run structured tests with Creative, Acquisition, and Brand to improve conversion outcomes.
- Measurement & Reporting: Translate weekly data into actionable insights for optimization and future planning.
Job Description
Responsibilities
- Manage Paid Social as a core acquisition channel, driving performance, efficiency and growth. Plan and execute campaigns across Meta and TikTok (web and app), with support for Display, Programmatic and YouTube via DV360. Manage audiences, bidding, budgets and campaign structure, ensuring QA, tracking and governance.
- Monitor performance daily against Goals (CPA, CPL, ROAS), identifying insights and optimisation opportunities across targeting, creatives and bidding. Manage pacing and budgets to deliver incremental growth through testing and scaling.
- Lead structured creative and audience testing in collaboration with Creative, Acquisition and Brand teams. Use performance data to inform creative direction and improve conversion outcomes, ensuring compliance.
- Produce clear weekly and monthly reporting, translating data into relevant insights that inform optimisation, future planning and wider media decisions.
Experian
Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, deliver digital marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to realise their financial goals and help them to save time and money. We operate across a range of markets, from financial services to healthcare, automotive, agrifinance, insurance, and many more industry segments. We invest in talented people and new advanced technologies to unlock the power of data and innovate. As a FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 22,500 people across 32 countries. Our corporate headquarters are in Dublin, Ireland. Learn more at experianplc.com.
Traffic Signals
Monthly Visitors
53.3K
Traffic Source Mix
Search
45.7%
Direct
42.6%
Referral
8.5%
Social
1.9%
Paid
1%
Headcount Trend
Current headcount: ~24.9K
Marketing Team
Marketing Team Size
689 (3% of company)
Median Career Experience
16 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
4
People
Marketing Leadership
Rachael Donnelly
Chief Marketing Officer, Financial and Marketing Services
At the company for 4 years 10 months
Rick Weber
Chief Marketing Officer / SVP Marketing, Experian Employer Services, Verifications and Housing
At the company for 2 years 4 months
Reshma Peck
Chief Marketing Officer / SVP Marketing
At the company for 18 years 10 months
Dave Rosner
VP, Head of Marketing, Audigent
At the company for 1 year 4 months
Funding
Total Funding
$1.3M
Last Raise
$1.3M
Grant, 4 months ago
Funding History
- Nov 2025Grant • $1.3M
