Senior Paid Media Executive

Brighton, Brighton and Hove, UK (Hybrid)

Salary Not AvailableSenior Level3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own paid media execution for entertainment brands with cross‑channel ownership from planning through optimization and client reviews.

  • Campaign ownership across Meta, Google Ads and TikTok to drive performance and reporting.
  • Regular client updates, performance reviews and strategic recommendations to improve results.
  • Measurement and storytelling: ensure tracking, attribution and clear, actionable insights for clients.

Job Description

Own paid media execution for entertainment-focused clients with end-to-end channel ownership, regular client reviews, and data-driven optimization.

  • Plan, build and optimise paid media campaigns across Meta, Google Ads, TikTok and other relevant platforms.
  • Develop campaign plans aligned to client objectives, audiences and budgets.
  • Manage campaign launches, optimisation, budget pacing and ongoing performance.
  • Ensure campaigns are delivered accurately, efficiently and to a consistently high standard.
  • Work collaboratively with our wider media planning team to deliver integrated media campaigns across multiple channels.
  • Own the day-to-day management of a portfolio of client accounts.
  • Lead regular client calls, performance reviews and campaign discussions.
  • Build trusted relationships through proactive communication and strategic thinking.
  • Present campaign performance, insights and recommendations with confidence.
  • Develop a deep understanding of your clients’ audiences, objectives and commercial goals.

Requirements

  • Around 3 years’ experience in paid media, ideally within an agency environment
  • Strong hands-on experience across Meta and Google Ads
  • Experience planning, delivering and optimising performance marketing campaigns
  • Confidence leading client conversations and presenting campaign performance
  • A solid understanding of conversion tracking, attribution and campaign measurement
  • Excellent organisational skills and attention to detail
  • A proactive mindset with a genuine curiosity for performance marketing
  • The confidence to work independently while collaborating closely with the wider team
  • An interest in entertainment, music, arts, culture or lifestyle brands would be a real advantage

Nice to have

  • Experience with TikTok or additional platforms beyond Meta and Google Ads

Benefits

  • Full-time, permanent position
  • Open to hybrid working
  • 25 days holiday plus bank holidays
  • Ongoing training and professional development
  • Opportunity to work with some of the UK’s most exciting entertainment, culture and lifestyle brands
Ground Up Media logo

Ground Up Media

Ground Up Media is a full service advertising agency specialising in Entertainment and Culture.

Founded in 2015
Brighton, England, GBR
15 employees (6 in marketing)

Traffic Signals

Monthly Visitors
406

Headcount Trend

Current headcount: ~15

Marketing Team

Marketing Team Size
5 (33% of company)
Marketing Roles Posted (Last 30 Days)
1